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Target is currently discounting its entire Series 1 Apple Watch lineup by $70, dropping prices as low as $199.99 on 38mm models and as low as $229.99 on 42mm models. Regular pricing is at $269.99 for 38mm Apple Watches and $299.99 for the 42mm Apple Watches.

Note: MacRumors is an affiliate partner with Target and may earn commissions on purchases made through these links.

apple-watch-2-collections-800x234.jpg

A total of eight models are available at the discounted price, which is a solid deal for customers looking to pick up an Apple Watch. The Series 1 Apple Watch models feature the same faster processor that's available in the Series 2 models, but lack the GPS, improved display, and superior waterproofing.

For customers who do not swim and do not need GPS positioning for fitness purposes, the Apple Watch Series 1 is ideal. A full list of discounted models is below:

[*]38mm Space Gray Aluminum with Black Sport Band - $199.99
[*]38mm Silver Aluminum With White Sport Band - $199.99
[*]38mm Rose Gold Aluminum With Pink Sand Sport Band - $199.99
[*]38mm Gold Aluminum With Concrete Sport Band - $199.99
[*]42mm Space Gray Aluminum with Black Sport Band - $229.99
[*]42mm Silver Aluminum with White Sport Band - $229.99
[*]42mm Rose Gold Aluminum With Blue Sport Band - $229.99
[*]42mm Gold Aluminum With Cocoa Sport Band - $229.99

Target is only discounting Apple Watch Series 1 models at this time, with no discount available on the Series 2 models. Free shipping is available on the Series 1 models, and many brick and mortar Target stores have them in stock.

Article Link: Target Discounting Series 1 Apple Watch Models by $70
 
Brand new Stainless Steel (Series 0) or Brand new SG (Series 1) -- both for $199. Which one would you choose?
 
Brand new Stainless Steel (Series 0) or Brand new SG (Series 1) -- both for $199. Which one would you choose?
Where are you seeing those Stainless Steel (Series 0) for $199? All of those on Target's website show unavailable to ship or out of stock for me.
 
Brand new Stainless Steel (Series 0) or Brand new SG (Series 1) -- both for $199. Which one would you choose?

A vote for stainless S0. I have an aluminum sport S0 and the processor is fine. I've swam with it * a lot* and after 18 months, no issues. I've found that once well calibrated, even without GPS, the accuracy is "good enough". My thoughts after having one all this time is on looks; If you're trying to make it your everything watch, stainless looks more professional and acceptable.

I plan to use the S0 until I see what Series 3 looks like. Personally hoping for a round watch next time but probably not likely.

One thought on S0 vs S1 is with S0 we may get cut off on the OS upgrade sooner. If you plan on keeping for 2-3 years, go with the S1 for that reason alone.
 
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Brand new Stainless Steel (Series 0) or Brand new SG (Series 1) -- both for $199. Which one would you choose?
Definitely the sport. I had a SS with Link, purchased launch day, and my taptic engine is so weak that it barely works anymore. I really only wear my watch to workout, and occasionally at work where I would like the Space Gray Sport a lot better. The S1 watch makes a lot more sense now, with the speed improvements. The S0 is frustratingly slow in any apps.
 
Series 1 were always meant to be the new entry level AW, without a SS option.
Not sure why the big discount.
 
Definitely the sport. I had a SS with Link, purchased launch day, and my taptic engine is so weak that it barely works anymore. I really only wear my watch to workout, and occasionally at work where I would like the Space Gray Sport a lot better. The S1 watch makes a lot more sense now, with the speed improvements. The S0 is frustratingly slow in any apps.

If you recall, There was a report where when the first Apple Watch was in production was haulted due to issues with failing haptic engines or Taptic engines that were exhibiting weak vibrations. Perhaps you received one with this issue. I remember reading Apple tried to stop as many as they could from resale for that specific reason. I'm Wondering if that was part of the issue for you.

Third party applications can be a plague, but it still affects both versions being the third party applications can be an issue with the developer end of things. Plenty of Watch threads discuss this as well. But yes, Series 1 has an improved processor, its incremental without any major leaps over Gen One. And for comparison, I own both Watches from both Generations.

The Sport definitely is a money saver, but the stainless has a premium appeal (As you know) and the sapphire display is worth the extra money in my opinion. It's paid for Itself with the protection, which I didn't care for the Ion-X Glass on the Sport model.
 
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I'm not sure why anyone buys any new Apple product directly from Apple when the exact same product can usually be purchased at other major retailers for less -- sometimes substantially less.

The only thing in recent memory that I bought directly from Apple was a new iPhone 7 because no retailer that I've seen discounts the iPhone when you're paying in full at the time of purchase.

I needed a new MacBook Pro in 2014. After test driving the different models at the Apple Store, I went across the street to Best Buy where they were selling the mid-tier, mid-2014 model for $2,299 (as opposed to $2,499 at the Apple Store). I bought Apple Care+ for said MacBook Pro from Amazon and saved ~$50 over buying it directly from Apple.

There seems to be little reason for buying much directly from Apple unless you simply don't care about saving money.
 
I'm not sure why anyone buys any new Apple product directly from Apple when the exact same product can usually be purchased at other major retailers for less -- sometimes substantially less.

The only thing in recent memory that I bought directly from Apple was a new iPhone 7 because no retailer that I've seen discounts the iPhone when you're paying in full at the time of purchase.

I needed a new MacBook Pro in 2014. After test driving the different models at the Apple Store, I went across the street to Best Buy where they were selling the mid-tier, mid-2014 model for $2,299 (as opposed to $2,499 at the Apple Store). I bought Apple Care+ for said MacBook Pro from Amazon and saved ~$50 over buying it directly from Apple.

There seems to be little reason for buying much directly from Apple unless you simply don't care about saving money.

A few reasons:

- In some countries, the Apple store is the only place that carries some of their products.

- Apple offers educational discounts not available elsewhere.

- Sometimes the prices are identical, in which case why not buy from the retailer who let you actually try the product? There are ethical problems with trying something out in the store, then going online to buy it from some discounter who doesn't have to pay the overhead of retail space and support so that you can in fact have the convenience and ability to research a product before buying.
 
I don't know why anyone would ever buy from Apple direct. I've never paid full price for any Apple gear I've bought. All at Best Buy/Target/online. No issues.
 
Series 1 were always meant to be the new entry level AW, without a SS option.
Not sure why the big discount.

Valentines?

Watches are always an excellent choice for Valentines, Graduation, and Anniversaries. THat's why I always though the Spring launch was better the Christmas. But I guess watches are always an excellent gift.

On the other hand, maybe they're just not selling very well, or Apple is getting ready to do a mid-release Spring launch and need to clear out inventory.
 
I don't know why anyone would ever buy from Apple direct. I've never paid full price for any Apple gear I've bought. All at Best Buy/Target/online. No issues.

I agree somewhat. I do believe you can save from other vendors, but there is something comforting for me purchasing from Apple, if something goes awry with my Purchase, they do everything in their power to make it right. Where I have had experiences with purchasing from third party and some Of my experiences were abysmal with not honoring the return, not expediting or delaying a repair, etc.

I see it as an insurance plan where I don't trust other retailers, as I do Apple. Although, there are some very reputable online retailers and big box. If these retailers want your business, they need to meet or exceed expectations.
 
Discount them to 70 dollars and I might think about buying one...
My sentiments exactly. Even at that price, however, I'm still not sure I'm interested. The most annoying thing about the iPhone is notifications (95% of my apps - which aren't many - are turned off, including badge icons for texts, phone, etc.) so a watch that basically has notification capabilities and not a whole lot else? Nah...the world is noisy enough as it is. At least I can stick my phone in a drawer (or toilet) if I want. I don't need a wearable annoyance.
 
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