The battle has begun

[cfairbank]

Reading the paper and listening to the radio the past week I have noticed an increase in the amount of cell phone advertisments mostly from Sprint and Verizon. Over the weekend I fliped through the Kansas City Star and both sprint and verizon had full page ads. I live in Kansas City and it seems I have been hearing and seeing alot more of these. Could it be that they have lost significant business over the past two weeks since the introduction of the iphone on the market or has it always been there and I am just now noticing.

I was one of the many that jumped ship mid contract to sign up with att. I moved from sprint after being with them for 12 years. Even though their headquarters is here in KC I have found that I get a stronger signal from my iphone. There are places such as a fire house I volunteer at where I get no signal from sprint but 5 bars from att. Go figure. Anyways just thought I would put that out to see if anyone else noticed.

 

[Gonzlobo]

Really? I have *always* seen cellphone provider commercials. Doesn't seem like an increase to me.

 

[cfairbank]

I have seen them to just not to the volume I have seen recently. I would come across an ad here and their but thought it was funny that both sprint and verizon had full page ads one after the other. Again probaly just me and my imagination.

 

[zap2]

I haven't seen an increase, personally....but that doesn't mean one isn't happening.

Still, I think anyone will have trouble fighting off the iPhone..with new ads

 

[pr5owner]

is sprint and verizon going to increase their restrictions as well so they can force Customers to stay?

maybe cripple the phones a little more so they cant push certian numbers without paying?

 

[boss1]

Make no mistake. There has been an anti iPhone campaign brewing from Verizon and Sprint since January. Most of the steps taken have been within their own companies though.

It would be 'wise' for Verizon and Sprint to focus their competitive public / paid advertisement campaign toward AT&T and not be so harsh on the iPhone itself.


It doesn't benefit Verizon or Sprint burn to bridges with cellphone manufactures even if they are as threatening as iPhone. They may actually want to do business with them after the 5 year exclusive contract


So you probably won't see anti iphone adverts on the scale that iPod commercials have presence and familiarity. We may however see Verizon or Sprint align itself with the Manufacturer that can cook up the iPhone killer, and ride that boat.