I was checking out the MBA at the Apple Store today and two things struck me:
1) Chicks dig it. I was playing with what was the middle of a 3 MBA display. In that time women (from college girl to soccer mom to grandma) kept flocking to the machine. The weight was the big draw.
2) When they checked the MBA out they didn't complain about the lack of ports. One USB was OK with them. But just as the MBA was about to close the sale all by itself they asked every time "where's the CD drive?" and then said "too bad" and walked away.
The store, being swamped as always is on the weekend, had no one to explain wireless concept or that there was an add-on drive. The women drooling over the MBA were basically girly-girl types not really interested in technology, but still needing a laptop just like everyone else. I'm afraid Apple is going to miss out on sales if they don't better explain the "wireless" no-CD drive required idea better to the non-geek public.
1) Chicks dig it. I was playing with what was the middle of a 3 MBA display. In that time women (from college girl to soccer mom to grandma) kept flocking to the machine. The weight was the big draw.
2) When they checked the MBA out they didn't complain about the lack of ports. One USB was OK with them. But just as the MBA was about to close the sale all by itself they asked every time "where's the CD drive?" and then said "too bad" and walked away.
The store, being swamped as always is on the weekend, had no one to explain wireless concept or that there was an add-on drive. The women drooling over the MBA were basically girly-girl types not really interested in technology, but still needing a laptop just like everyone else. I'm afraid Apple is going to miss out on sales if they don't better explain the "wireless" no-CD drive required idea better to the non-geek public.
except that i am here to explain the whole wireless concept and to try and dissuade her from buying one