Was that Holiday commercial really shot using an iPhone 5S?

[FooArk]

Why didnt they get those black bars when recording video? How did it all come out so clear?

 

[IpadSC400]

What are you referring to? 0.o

 

[andyw715]

This one?
http://www.youtube.com/watch?v=ImlmVqH_5HM


I can see it being shot by a 5s. 5s does a really nice job esp outdoor video. There are some parts that have the slo mo 120fps in there as well.

What black bars? It was shot properly in landscape, so no "Soccer Mom" vertical video here.

 

[blarivee]

This one?
http://www.youtube.com/watch?v=ImlmVqH_5HM


I can see it being shot by a 5s. 5s does a really nice job esp outdoor video. There are some parts that have the slo mo 120fps in there as well.

What black bars? It was shot properly in landscape, so no "Soccer Mom" vertical video here.

The black bars (or lack of) is in reference to the fact the boy held his phone in portrait mode all the time, yet somehow the video he recorded is in landscape mode. The method does not match the results

 

[aphexacid]

the boy held his phone in portrait mode all the time, yet somehow the video he recorded is in landscape mode.

Where in the video did it show that?

 

[andyw715]

I dunno, I rewatched and don't see where he is shooting footage and holding the phone portrait.

There is some footage of him on his phone, but not any selfie video.

 

[SomeGuyDude]

The black bars (or lack of) is in reference to the fact the boy held his phone in portrait mode all the time, yet somehow the video he recorded is in landscape mode. The method does not match the results

Except we never saw him actually recording. That's why it was a twist ending. The assumption was that the kid was sitting around playing a game or tweeting, but he was actually editing footage he'd captured. Which is probably why the family didn't seem to mind the fact that he was always off to the side, because a moment earlier he'd been walking around with the phone up recording everything.

 

[Menel]

Why didnt they get those black bars when recording video? How did it all come out so clear?

Didn't notice the purple light flares? It was authentically shot with a 5S.

It didn't matter how the boy was holding the phone, he was not the one doing the video shooting with the 5S, a pro was.

 

[blarivee]

Except we never saw him actually recording. That's why it was a twist ending. The assumption was that the kid was sitting around playing a game or tweeting, but he was actually editing footage he'd captured. Which is probably why the family didn't seem to mind the fact that he was always off to the side, because a moment earlier he'd been walking around with the phone up recording everything.

To me at the end, the family looked surprised by the boy's video, which implies that the family weren't aware he was secretly recording. If you were holding your phone in landscape mode recording, people would notice. You may be able to sneakily record videos in portrait mode

By the way, I didn't notice this discrepancy. Someone else did. There's a youtube parody video on how the video should look, lol.