Great move by Apple. They should have taken it one step further and opted not to by ads in print media, just to send a deeper message.
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Apple Takes Jab at Samsung in Full Page Earth Day Newspaper Ad
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Hmmm
Anyone else find it funny that to celebrate Earth Day, Apple took out a full page ad in a newspaper?
Anyone else find it funny that to celebrate Earth Day, Apple took out a full page ad in a newspaper?
Anyone else find it funny that to celebrate Earth Day, Apple took out a full page ad in a newspaper?
Why? Newspapers are made from recycled materials and are recyclable themselves.
China, not Texas ;-)
I'm thinking more macbook-pro in China and the ridiculous amount of electricity involved in just creating a billet which has 90+ percent milled off, which has to be reused, meaning more energy used to make more billets.
But hey, as long as the appearance of being energy and ecologically friendly is good.....
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You're right, Apple isn't working on anything, they're just complaining
My point exactly. Back to the drawing board. Apple have not presented anything spectacular since the iPad gen 1. Getting boring.... All they do is flaming samsung, which is a Company that DO innovate.
Exactly. If Apple gave people what they wanted in the first place Android and Samsung would not be as powerful as they are today. Signing that exclusive AT&T deal, not releasing large screen phones and allowing iOS to become stale are much bigger problems than Samsung copying some bouncy effect. Apple is looking for a bailout from the courts and is now using "copying" as an excuse.
What an incredible amount of hypocrisy and ignorance in your post.
This is about their energy generation for data centers. Have you investigated water and energy requirements for different production processes and compared these? Did you consider that Apple doesn't own the factories in China?
What is wrong with announcing that they use alternative energy for their data centers? Good on them if that increases their customer base. Why are you against that?
Unless they're doing it wrong, aluminum shavings are as recyclable as aluminum cans.
Floating video player.
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Multi-window laggy multi-tasking screen...
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Are you serious?
Around 78% recycled paper content for UK newspapers for example.
There's just the ink after the recycling, which goes to landfills (happens much less these days), is burned to create energy, or is used as fertiliser.
Most aluminium from Macbooks is recycled either at recycling plants or by Apple themselves (see previous article on the site), whereas plastics such as in other laptops often cannot be recycled.
In addition, you are working from the assumption that aluminium processing is more electricity intensive, whereas you have no idea of the amount of electricity and water needed to produce and mold plastic. If you want to make a well founded argument that Apple's production process is worse for the environment than say Lenovo, than please try harder and present us with some facts in stead of high school level knowledge of aluminium processing.
LoLl
Nice ad!
It's not just Samsung though. Korean companies like to clone stuff in general. Look at their cars, in some cases they are complete copy of a certain model but in other cases it's usually a mixture of 2-3 car models. I think thats some kinda cultural thing there in Korea.
Those environmental efforts are good but we need those efforts spread 100x worldwide in order to make an impact. 5-6 companies going environmental won't save the planet.
Nice ad!
It's not just Samsung though. Korean companies like to clone stuff in general. Look at their cars, in some cases they are complete copy of a certain model but in other cases it's usually a mixture of 2-3 car models. I think thats some kinda cultural thing there in Korea.
Those environmental efforts are good but we need those efforts spread 100x worldwide in order to make an impact. 5-6 companies going environmental won't save the planet.
I don't know if how they assemble and mold the billets is the same in Texas as it is in China but this is coming from one of the comments in that same page I showed you:
Is Apple trying to reinvent its persona into "smug hipster". I can only guess all this new Eco-advertising is being generated by Cook. I'm not anti-Eco but all this in your face feels similar to a chef admiring his own cooking or a driver with a 13.1/26.2 ovals.
Samsung has a sustainability program: http://www.samsung.com/us/aboutsamsung/sustainability/environment/.
Apple doesn't own that market as these ads suggest. Good on them for doing what they can. Others are to. No need to berate or lampoon their efforts.
I await to see what great products Cook & co. have for us in June.
Samsung has a sustainability program: http://www.samsung.com/us/aboutsamsung/sustainability/environment/.
Apple doesn't own that market as these ads suggest. Good on them for doing what they can. Others are to. No need to berate or lampoon their efforts.
I await to see what great products Cook & co. have for us in June.
Thanks man ;-)
I don't see full Page ads from other companies with different processes (apple uses plastics no? Bonded screens no?) boasting of their green credentials.
Apple uses the factories in China, it doesn't matter whether they own them or not, if the process is dirty, it's kinda hypocritical to claim to be doing all you can for the environment no?
Was that a question or a statement? Apple have invested huge sums of money into renewable energy, and with it being Earth Day, there's no better time to promote a sustainable living.
What do you envision taking up all that extra space from a resolution and screen bump? Just more rows for icons?
If innovating means whacking "Galaxy" on the end of everything and coming up with products like the Galaxy Gear, i'd rather they didn't tbh.
To make something truly innovative, truly inspiring and truly successful like they have with the iPhone, iPad, Macbook, iMac etc etc - it takes time.
They come out with a new innovation every couple of years and then whilst some teams are working on new products, others are refining what they already have to make it faster, better and in the process create new manufacturing techniques that are pushing technology forward.
The Samsung products I have used such as the galaxy and galaxy tab it was quite frankly, awkward and horrible.
With regards to them flaming Samsung, imagine you spent millions developing a new product, then all of a sudden, someone else makes something that blatantly rips the design. It's not really fair. I'll leave you with the following pic,
