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Other £1449+ iPhone 14 pro max 256gb

J

Jamalien

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Oct 29, 2014
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The current exchange rate of dollar to gbp is 0.84. The last time it was this high around this time of year, when Apple presumably starts to finalise their global rrp’s, was 2019 when it was 0.81. In 2019 the iphone 11 pro max 256gb was £1299 which I thought was ridiculous. By this logic, and with the purported increase in base price of the 14 pro series of $100, supposedly the 14 pro max 256gb (the one I am eyeing up) should be at least £1399-£1449, probably more considering Apple’s gonna forecast further exorbitant inflation over the annual selling period, which is obscene! By september of this year even, dollar to gbp could be pushing 0.9, which could push Apple to make further final increases to uk rrp’s.

I honestly reckon the iphone 14 pro max 256gb launch rrp might be pushing £1449-£1499 this september.

My bet for base 128gb storage of all models:

iphone 14: £949
iphone 14 max: £1049

iphone 14 pro: £1249
iphones 14 pro max: £1349

For 256gb:

iphone 14: £1049
iphone 14 max: £1149

iphone 14 pro: £1349
iphone 14 pro max: £1449
 
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The USD has rallied however that’s only because all other currencies have become weaker relative to it. The USD has still lost considerable purchasing power over the last year and will continue to do so. All currencies are volatile right now due to the present economic situation so I wouldn’t speculate a price for the iPhone 14 as yet. We are in uncharted territory and we soon may find ourselves in a situation where Apple may alter the price of their products repeatedly throughout the year.
 
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No way the 14 Pro will increase in price by £300 (currently £950), that is utterly ridiculous and the great British public would be in uproar. By extension people would be out of their minds to pay £949 for the base iPhone 14, which is basically the same as the 13.

if these kinds of price increases happened, a lot of people will just keep using their current iphones, those with 12 and 13’s already have very powerful and capable devices for years.
 
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The minor updates do not justify the cost for me any more. Will stick to my 13PM for the next 2-3 years at the very least.......When I'm spending that much, an upgrade needs to feel more like an upgrade.....
 
snipr125 said:
No way the 14 Pro will increase in price by £300 (currently £950), that is utterly ridiculous and the great British public would be in uproar. By extension people would be out of their minds to pay £949 for the base iPhone 14, which is basically the same as the 13.

if these kinds of price increases happened, a lot of people will just keep using their current iphones, those with 12 and 13’s already have very powerful and capable devices for years.
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The average UK household energy bill was around £1100 a year ago. It’s now around £2200 and will increase to £3300 by October 2022… a lovely 200% rise! Fuel is up by 42% since Jan 2022 and the cost of food by 26%. These prices are continually increasing month on month with wages only going up by 1.5-3% for the majority of workers. No one barring the wealthy will be able to purchase an iPhone 14, lol.
 
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Andeddu said:
The average UK household energy bill was around £1100 a year ago. It’s now around £2200 and will increase to £3300 by October 2022… a lovely 200% rise! Fuel is up by 42% since Jan 2022 and the cost of food by 26%. These prices are continually increasing month on month with wages only going up by 1.5-3% for the majority of workers. No one barring the wealthy will be able to purchase an iPhone 14, lol.
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Yeah its tough for a lot of households in the UK right now (as well as the rest of the world I can imagine). Everything needs to move to electric, electric heating in houses and vehicles then the economic situation will get better. The faster we completely move away from fossil fuels the better. I’m already eyeing to trade in my BMW for Tesla as soon as Elon releases the proposed $20,000 (£18,000) entry level model.
 
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snipr125 said:
Yeah its tough for a lot of households in the UK right now (as well as the rest of the world I can imagine). Everything needs to move to electric, electric heating in houses and vehicles then the economic situation will get better. The faster we completely move away from fossil fuels the better.
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That’s unfortunately incorrect, I am afraid. It’s the move away from fossil fuels that has resulted in these energy price hikes. This isn’t really the place to discuss the matter but I can assure you the public would not have agreed to mass carbon reduction if they were aware their energy and fuel bills would increase two or three fold. I have been aware of these price hikes for years so I can confidently say that the current political situation in Eastern Europe is not the cause — it has made things worse, but it’s not the cause.
 
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Your right, but we can’t rely on fossil fuels, it’s just not sustainable in the mid/long term. Anyways we all expect price increases with the 14 series, but let’s hope Apple with their huge cash reserves does the right thing and absorb some of the extra cost!
 
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snipr125 said:
Your right, but we can’t rely on fossil fuels, it’s just not sustainable in the mid/long term. Anyways we all expect price increases with the 14 series, but let’s hope Apple with their huge cash reserves does the right thing and absorb some of the extra cost!
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The issue is that the governments of The West have pushed too hard and too fast with their move away from fossil fuels. Renewables are inefficient, expensive and cannot be used to supply 100% of our energy usage. We have enough fossil fuels to last at least another 50 years. Nuclear power is the cleanest and most efficient method of energy production, however it has received a bad press since Fukushima. We do not have the technology at present to effectively produce energy via renewable sources and that is the reason we are paying 2x-3x for our energy bills. All governments are tied to Carbon Net Zero targets for 2030 which will rapidly increase the cost of living for us all. I believe we should continue with fossil fuels, build more nuclear power stations and slowly introduce renewables into our energy stream so that by 2050-2060, we can make a suitable and relatively painless transition.

In relation to Apple’s pricing, I think they will absorb some of the costs as they must accept that they won’t be making the same margins in such a harsh economic environment. I believe that’s partly why they are reducing costs by reusing the A15 chip and 13 chassis.
 
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Think your prices might be a little high but they'll still be higher than the 13 line-up.

I'm expecting something around a £50 increase on prices, with the 14 Max a £100 premium over the standard 14.
 
snipr125 said:
No way the 14 Pro will increase in price by £300 (currently £950), that is utterly ridiculous and the great British public would be in uproar. By extension people would be out of their minds to pay £949 for the base iPhone 14, which is basically the same as the 13.

if these kinds of price increases happened, a lot of people will just keep using their current iphones, those with 12 and 13’s already have very powerful and capable devices for years.
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The 14 pro and pro max are strongly rumoured to go up by $100 base. Let's say Apple sinks most of the inflationary costs and only ups the UK prices by £50-£100. That's still bare minimum a £150-£200 price increase on the pros. My estimate is simply a more pessimistic extrapolation considering the exchange rate trajectory.

The standard iPhone 14 and 14 max at say a slightly more palatable £899 and £999 base will continue to generate plenty of sales over the year as consumers get increasingly used to raised prices with all other goods.
 
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Almost 1k for a baseline iPhone 14 would be insane. Especially if it’s near identical cousin the iPhone 13 gets the same price cut as the 12 did and goes down to 600ish. How would such a price for the 14 even be plausible? Can’t see it working unless apple discontinues all 12/13 models.
 
Andeddu said:
The USD has rallied however that’s only because all other currencies have become weaker relative to it. The USD has still lost considerable purchasing power over the last year and will continue to do so. All currencies are volatile right now due to the present economic situation so I wouldn’t speculate a price for the iPhone 14 as yet. We are in uncharted territory and we soon may find ourselves in a situation where Apple may alter the price of their products repeatedly throughout the year.
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Agreed, everything is out of whack thanks to all the money printed.
 
dumastudetto said:
Haha. Obviously they are not a low cost brand, but they do work tirelessly to drive down costs.... that then feeds into lower prices for customers.
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Yup, as tirelessly as any stock traded corporations would.
Not more, not less. 😂
 
TechLord said:
Almost 1k for a baseline iPhone 14 would be insane. Especially if it’s near identical cousin the iPhone 13 gets the same price cut as the 12 did and goes down to 600ish. How would such a price for the 14 even be plausible? Can’t see it working unless apple discontinues all 12/13 models.
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In Indonesia, base iphone 13 is already $1000 (currently it's on sale for $970, such a deal...). I'd expect iphone 14 will be more around $1200 starting.

Apple's pricing here is so out of whack that they are selling 2022 SE at higher price point than the iphone 11... 😂
 
dumastudetto said:
Haha. Obviously they are not a low cost brand, but they do work tirelessly to drive down costs.... that then feeds into lower prices for customers.
Click to expand...
Drive down cost, correct. That's why Apple went on to use BOE despite their track record.

But lower prices for consumers? Tim Cook would disagree. Apple brand has a very high perception in value. Apple actually has to keep price high or increase prices so people will look up to the brand. That's why there's the $1000 monitor stand. If Apple drop prices, people actually might feel the brand becomes less desirable. Brand image.

Nike wouldn't sell their t-shirts for $1 despite the low cost they have. They have a brand image to maintain.
 
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ian87w said:
Drive down cost, correct. That's why Apple went on to use BOE despite their track record.

But lower prices for consumers? Tim Cook would disagree. Apple brand has a very high perception in value. Apple actually has to keep price high or increase prices so people will look up to the brand. That's why there's the $1000 monitor stand. If Apple drop prices, people actually might feel the brand becomes less desirable. Brand image.

Nike wouldn't sell their t-shirts for $1 despite the low cost they have. They have a brand image to maintain.
Click to expand...

Apple will always protect its margins to enable the company to continue pouring money into R&D, and driving its innovation story forward. But even maintaining current prices on product lines is a price cut in real terms allowing for inflation. This is only possible because of Apple's supreme supply chain management.

I'm definitely not arguing for Apple to become a budget price brand. We all use Apple because they make the very best products in every category they operate in. This mission to be the best of the best will never change.
 
Drive down cost, correct. That's why Apple went on to use BOE despite their track record.
ian87w said:
But lower prices for consumers? Tim Cook would disagree. Apple brand has a very high perception in value. Apple actually has to keep price high or increase prices so people will look up to the brand. That's why there's the $1000 monitor stand. If Apple drop prices, people actually might feel the brand becomes less desirable. Brand image.
Click to expand...

Apple has lowered prices in the past, even during periods of higher inflation e.g., despite U.S. inflation being 6.2% and rising last October, the price of 128GB and 256GB iPhone 13s were $50 cheaper than comparable iPhone 12s were at launch the year before.
 
FreakinEurekan said:
Or, maybe, not hard enough or fast enough. We’re past the point of avoiding issues, now we’re mitigating them.
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Well we were already suffering from energy shortfalls and massive price hikes prior to 2022 due to the decommissioning of coal powered plants and nuclear power plants. If the governments had went faster and harder, the cost of living would be even higher!
 
So what. I'm still on a 7 plus and maybe (big maybe) I'll get a 12 this year, because the 7 is no longer supported. There are just no good reasons to upgrade more frequently anymore.
 
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