OK, so I know this is not just a Apple thing, nor is it just a AppleTV thing, BUT......does anyone else get irritated with the hard drive marketed capacity vs the hard drive "real" capacity? I mean, 40 gig marketed vs 33 actual is quite a big difference (roughly 20%). Shouldn't there be some kind of rule to help limit this? Just a little fed up that the difference seems so great this time. that said - this thing is pretty cool! Go Apple!