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Totally agree with the people who think they missed the mark.

I would have purchased one today for my wife if they were $199.

If they had a 2gb model for say $159 I would have purchased one of those too for my son.

Oh well, looks like Apple actually saved me some money today.......
 
differences

4GB mini vs. 15 GB regular
$250 vs. $300
3.6 ounces vs. 5.6
0.5 inches thick vs. 0.62
included USB 2.0 cable vs. included FireWire 4-6 adapter
1.67" display vs. 2.0" display

I think the mini is really a different beast. Think of it as the MP3-player equivalent of a laptop vs. a desktop. It also will be a little more appealing to most Windows users with the included USB 2.0 cables. I suspect a lot of buyers for this thing will not have more than 4GB of music anyway, and just want something to listen to at their health club.

http://www.apple.com/ipod/specs.html
 
Did you guys notice that there were very few people applauding when Steve announced the price. There was a lot of applause when he mentioned the bump in size of the 15 gig, but when he said $249 it was like nobody clapped. Then a few people started like they were trying to get others. Nobody bit and that was good to see.
 
The price is exactly the same as the Rio 4 GB player announced this morning. It is in line with the competition people. Moans and groans accompanied the intro of the first 5 GB iPod at $399. The smaller the device the more difficult it is to manufacture. The expectaion of a $99 HD based iPod was silly. The cost of these devices has to include not only the cost of the parts but the cost of manufacturing them as well as all other costs - advertising, distribution, packaging, licensing of software (Apple uses Portalplayer), etc.
Don't like it, don't buy it. You still have the regular iPods.

This will sell like crazy in Japan and Europe and to women and kids. It's a new "fashion statement".

P.S. The original iPod had the same reaction when Apple announced the price. It's such a dismal failure only selling 2 million. Oh well, back to the drawing boards. 🙂
 
Originally posted by iChan
I even told so many non-mac users about these new cheaper ipods and now i have ended up with egg firmly planted on face, thanks a lot SJ!!!

Bzzzzzt. Thanks for playing.

Don't blame Steve for that. It's your own damn fault for buying into the rumors. All rumors... even the ones that are repeated in the newspspers, should be taken with a grain of salt.
 
What IS all this foolishness about pricing? Do any of you KNOW apple? When was the last time you saw some cheap piece of hardware from this company. Part of the POINT is that you pay for the better quality engineering and style of apple.

AND the big players and the minis are apples and oranges people. You can't equate "4 times bigger for only $50 more". That's like saying a portable home phone should be proportionally priced to a current cell phone. Yes the big one has better reception and sound quality, NO the small one is not proportioal because the TECH involved is different (AND SMALLER).
 
What the Heck is Apple Thinking???

I am shocked beyond belief that Apple has so greedily priced a 4GB iPod at $249.

Why on earth would anyone buy that, when you could pay $50 more and get a 15GB iPod? Even then I think all the iPods are priced $100 too much.

Maybe I'm overreacting, Apple knows what it's doing and there is a market for this device. But I'm never going to consider it as a gift at this price.

That being said, the new iPods ARE awfully cute.
 
Yes; there was an almost dead silence when the 249.00 Ipod Mini price came out of his mouth.

No updates on the Ibooks/powerbooks/imacs/powermac g5's. No pie charts on the sales for the last two quarters; they just aren't selling; you can get a dual 2 shipped the same day you order!

Did anyone hear Steve apologizing....... ("more great things this year........more announcements...............lots of great things to look forward to".......

Again; the winner here is the 15gb Ipod.

HUGE MISTAKE FOR APPLE AFTER THEY WERE GOING SO STRONG WITH THE IPOD!!!!
 
Does anybody work for Apple here?

NO? I didn't think so, now everybody before was saying the same thing with the normal ipods but they sell.

These will sell...
 
Re: What the Heck is Apple Thinking???

Originally posted by Jetson
Why on earth would anyone buy that, when you could pay $50 more and get a 15GB iPod?

Apple will be happy no matter which you choose. 🙂
 
I like the colours- nice to see a bit of colour back at apple- but I think I will wait for the blue dalmation and flower-power models!
 
I remember many complained about the original iPod price/configurstion. Many had sweard that it was doomed to fail. Guess they were wrong.

I think the 4 Gig minimum was to have the mini stay over the symbolic 1000 songs limit.

I think it's only a wee bit overpirced but I do think it'll seel by millions anyway. Look forward to see those minis included in cool giveaways in the near future (Pepsi?)

Reading more and more post about how "idiotic" and "priced to fail" the new mini is, I almost feel compelled to make a list of people stating this for future reference in let's say a year.

I think it WILL sell by millions and that we WON'T ever see a less than 4 GB model. It SHOULD/MIGHT drop in price as larger 6-8 GB models are introduced.
 
Apple is wrong

I think Apple is dead wrong about sub $100 players. I have a Nike MP3 players (made by Rio) it has only 64Mb and I use it nearly every day. It is plenty of music for a trip to the gym, a run around the park, or doing chores around the house.
How are the going to take over the >$200 market by pricing it $50 more?!?!?
Some one should have told Steve there already is a 4Gb MP3 player for $249.
I think it is going to sell well (because it looks cool and is so freakin' small).
However, at 2Gb for $150 or 4Gb for $199 Apple would have owned the middle MP3 player market.
The reason people still by flash players?
They don't cost $249!
Apple is not going to dominate the MP3 player market the way they want.
 
😕 Wow, wow, wow. Profoundly ignorant move. There isn't a shred of logic behind that pricing. What a flop. My only hope is that Steve is trying to milk high end customers and that in a month, citing the "success" of the iPod mini, they will lower prices or introduce a new model. If not, then Apple made its first major screwup in the music arena. Wow, amazingly poor idea to price it like that. I'd like to see what it does to the share price. Lord.
 
ahhh... well...
i personally think that steve-o should have brought us a 2-giger. that would have sold like heck.
but, the more i think about it, it seems like a reasonable price. THE SIZE OF A BUSINESS CARD!!!!!
my idea (and this will probably come around and kick me) is to look on the "Savings" page. apple's gotta get rid of those 10GB models.
leave one for me if you see one.

reality😉
 
Makes me wonder...

Are the other elements of the iPod (wheel, screen, battery, etc.) so expensive that no matter how cheap the storage part, an iPod will never be below $200?
 
Originally posted by michelle
I agree about 249 being too high for only 4 gigs. Yeah for only 50 bucks more you can get 15 gigs; you are only paying for the size and the purty colors. I think it would have been smarter to make it 99 bucks like people thought it would be, that way people with smaller music collections or that don't listen to music that much would be more inclined to buy them. And, they wouldn't lose business on the bigger iPods because there will always be people who need more space for their collections. Can you imagine how fast they would sell for 99 bucks??

Can you imagine how fast they would sell for 99 cent? There's only one problem: Apple has to make profit! And remember a similar Rio Nitrus costs 219$ and doesn't even have half of the storage! I don't think that if Apple had introduced a 2GB mini it would be much pricier
 
actually, I'm wondering how durable the anodised aluminium is likely to be. Since its small, its likely to be stuffed into pockets, and with the best will in the world you're going to forget you have keys or coins in there. Ally, being soft, scratches easily, and scratched anodised ally can look pretty ropey pretty quick. Anyone now if its laquered or coated in any way?
 
First most people that bought a flash player last yr bought the $195 Rio SJ showed.
Rio today annouces it's 4GB Rio for the same price...will it compete?? Not really since iPod users, get iTunes, iTMS, USB and firewire cables, choice of colours and also fact that the iPod is in fashion.

Those that complain about the price I guess SJ should throw out the USB 2.0 cable and drop the price to $200-210 to make you snakes happy.

Most of the sales recently where to PC users not Mac users. PC users wanted USB cables included and SJ gave it to them. The Rio will be lucky if it comes with just the USB cable.

CES show starts and 2 days I wonder if more news will be annouced at that show???
 
i've been reading a lot of reaction and the more i think about it, the more i like it...

I don't know why... it just seems right, 249... the capacity is not as important as the size and style for me...

also, in a way, these ipods are the new high-end laptops in terms of street cred anyway. my .02
 
price might be right

working in advertising, I deal with product positioning and pricing all the time. one thing you should consider is that the ipod mini and the original ipod are two completely different products, targeted to very different people.
a 50$ difference between a 4GB "original" ipod and a 15GB "original" ipod would certainly be absurd.
but this is different. the original ipod is an mp3 player for the music fan. the ipod mini is an amazingly cool fashion accessory. the ipod mini is targeted to:
- people who have 30-50 cds at home (my parents) and never thought about storing 10.000 songs anywhere simply because even 1000 songs is too much for them.
- cool trendy teen girls (i can already imagine every single japanese girl having one)
- cool athletes (armband: genius!)
- every guy who has a girlfriend and now knows what to get her for valentine's day.

the ipod mini may not be good for "us" macrumors addicted, but hey, there's a huge different market out there.
 
Originally posted by McMike
Can you imagine how fast they would sell for 99 cent? There's only one problem: Apple has to make profit! And remember a similar Rio Nitrus costs 219$ and doesn't even have half of the storage! I don't think that if Apple had introduced a 2GB mini it would be much pricier
The Nitrus is being replaced by a 4Gb model that will probably be $249. Apple does not have the lead on this one. Rio announced it yesterday.
Rio Unveils 4Gb Nitrus
 
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