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Apple Maintains Third-Place Ranking Among Smartphone Vendors

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Apr 12, 2001
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Research firm IDC today released data on global smartphone ("converged mobile device") sales for the first quarter of 2010, showing Apple maintaining its third-place ranking behind Nokia and Research in Motion on very strong year-over-year growth. The overall picture remains nearly identical to last quarter, with most metrics moving only a tiny amount.


095243-idc_1Q10_smartphones.png


Worldwide Smartphone Shipments in 1Q10 in Millions of Units (Source: IDC)
On a year-over-year basis, Apple's shipments grew by 131.6% to 8.8 million, easily outpacing the overall industry growth of 56.7%. That performance now has Apple trailing Research in Motion for second place by only slightly over 3% in industry market share (19.4% vs. 16.1%). Nokia continues lead the pack with 39.3% of the market, more than twice the share of Research in Motion.

The report, which is a follow-up to the company's overall mobile phone report released last week, notes that smartphones represented 18.8% of all mobile phones shipped during the quarter, up from 14.4% in the year-ago quarter.

Article Link: Apple Maintains Third-Place Ranking Among Smartphone Vendors
 
Article Link
https://www.macrumors.com/2010/05/07/apple-maintains-third-place-ranking-among-smartphone-vendors/
Wow - that's a tremendous growth, especially considering that the iPhone has been around for almost 3 years now!

Fabian
 
Apple as Wireless Provider

You wonder in 5-10 years down the road if Apple will begin to offer wireless service with all their 'mobile devices' taking over the world.
 
Apple is the only company with a positive increase from Q1-09 to Q1-10. Just wait for the Q1-11 records next year with the new OS4 and iPhone coming out this summer.

sockdoggy said:
You wonder in 5-10 years down the road if Apple will begin to offer wireless service with all their 'mobile devices' taking over the world.
Click to expand...
Or better yet, you would wonder if Apple would buy out AT&T or any other wireless company so they can offer their own wireless services to all of their wireless devices.
 
OrangeSVTguy said:
Or better yet, you would wonder if Apple would buy out AT&T or any other wireless company so they can offer their own wireless services to all of their wireless devices.
Click to expand...
If I recall correctly, Apple COO Tim Cook has already flatly denied any interest in acquiring a telecom.

It doesn't fit their business model, its acquisition strategy, nor corporate culture. Beside, acquiring a telecom would only be helpful in a limited market and not an impactful use of their pile of cash.

Better to leave "dumb pipes" as dumb pipes.
 
Yelmurc said:
This is actually beneficial to Apple in the anti-trust case with Adobe.
Click to expand...

What anit-trust case? There is no anti-trust case. There's not even an investigation underway. All we have is a report/rumor that two government entities are possibly, maybe, talking about if there is any need to launch an investigation and who should start it if so. THAT'S ALL WE KNOW. Nothing else. NOTHING!

So again, what anti-trust case are you referring to?:mad:
 
OrangeSVTguy said:
Or better yet, you would wonder if Apple would buy out AT&T or any other wireless company so they can offer their own wireless services to all of their wireless devices.
Click to expand...

I doubt that buying a nationwide cellular carrier is within Apple's buying power. Not to mention that it won't solve anything having to do with things like coverage or other infrastructure problems that at best take multiple years and countless legal hurdles. Generally speaking, infrastructure problems are incredibly complicated, legally draining and overall expensive expeditures that companies tend to avoid acquiring.

Plus there is the problem about managing other handsets, something that Apple is probably not to eager to do.
 
lkrupp said:
What anit-trust case? There is no anti-trust case. There's not even an investigation underway. All we have is a report/rumor that two government entities are possibly, maybe, talking about if there is any need to launch an investigation and who should start it if so. THAT'S ALL WE KNOW. Nothing else. NOTHING!

So again, what anti-trust case are you referring to?:mad:
Click to expand...
Chill bro. It's gonna happen.
 
lkrupp said:
So again, what anti-trust case are you referring to?:mad:
Click to expand...

I think the person is referring to a possible anti-trust case that might exist potentially and not one currently going on. He is right though, this is just another bucket of water on the fire.
 
A beautiful way to trick statistics to make Apple look better than it does.

So Apple goes from 3.8 M to 8.8 M (5 M increase) and that's huge. Nokia goes from 13.7 M to 21.5 M (7.8 M increase) and that's nothing.
Actually, that means that during this year, from the people that decided to buy a smartphone, more people decided to get a Nokia instead of getting an iPhone. That's what it means.
It also means that looking at share, actually the iPhone didn't even make a dent on competitors numbers: only RIM goes down from 20.9% to 19.4 %, nothing great. All the increase in iPhone comes at the expense of secondary companies that anyway aren't true competitors.
So basically, I don't see how Apple is going to wipe out these guys as Apple fanbois have been predicting since the iPhone was released.
And all this on a market that correspond to less than 20 % of the cell phone market. Keep dreaming.
 
Nokia is leading wow, where Have I been? I would Have thought RIM because of security and familiarity and next up Apple for everything except security. Nokia? Hmmm..
 
Macmel said:
A beautiful way to trick statistics to make Apple look better than it does.
Click to expand...

And RIM gives away a free phone when you buy one, artificially inflating its own sales numbers. What's your point?
 
OrangeSVTguy said:
Apple is the only company with a positive increase from Q1-09 to Q1-10. Just wait for the Q1-11 records next year with the new OS4 and iPhone coming out this summer.


Or better yet, you would wonder if Apple would buy out AT&T or any other wireless company so they can offer their own wireless services to all of their wireless devices.
Click to expand...

A quick looks shows that At&T generated 3 times the revenues as Apple last year. (AT&T 123 bill, Apple 42 bill) So if there was the be any acquisition, it would be AT&T doing the buying. realistically it would be a merger though.

Apple would be a tasty snack for a Teleco gigant.
 
Who are the people buying all these Nokia phones? I dont think I have ever seen one in the wild.

Lets see the stats after June. :)
 
I agree with the statement that acquiring a telecom company would be expensive, and draining; but Apple very much likes to be in the driver seat and I wouldnt put it past them to do so. They have been doing all sorts of random M&A's over the last year! Just imagine; a premium cellular service with the apple logo on it. That would be intense...
 
Christian247 said:
I agree with the statement that acquiring a telecom company would be expensive, and draining; but Apple very much likes to be in the driver seat and I wouldnt put it past them to do so. They have been doing all sorts of random M&A's over the last year! Just imagine; a premium cellular service with the apple logo on it. That would be intense...
Click to expand...

Again, AT&T is worth 3 times what Apple is worth. Sure Apple may like to be in a driver seat. But in this case they just can't afford the ride. AT&T could absorb apple and run it that way.
 
pdjudd said:
I doubt that buying a nationwide cellular carrier is within Apple's buying power. Not to mention that it won't solve anything having to do with things like coverage or other infrastructure problems that at best take multiple years and countless legal hurdles. Generally speaking, infrastructure problems are incredibly complicated, legally draining and overall expensive expeditures that companies tend to avoid acquiring.

Plus there is the problem about managing other handsets, something that Apple is probably not to eager to do.
Click to expand...

Agreed. The purchase of a Top 4 is probably out of the question. But Apple could buyout some MVNOs like Net10 or Tracfone and offer older iphone models along the current portfolio of phones until the supply or contracts ran out. A problem with that scenario is that it would have to negotiate airtime leases from everyone. ATT may place nice if they continue to carry the newest iPhone models. Really not sure how if Apple would be charged a reasonable rate for data/cell time for Apple iMobile from other network operators.
 
Macmel said:
A beautiful way to trick statistics to make Apple look better than it does.

So Apple goes from 3.8 M to 8.8 M (5 M increase) and that's huge. Nokia goes from 13.7 M to 21.5 M (7.8 M increase) and that's nothing.
Actually, that means that during this year, from the people that decided to buy a smartphone, more people decided to get a Nokia instead of getting an iPhone. That's what it means.
It also means that looking at share, actually the iPhone didn't even make a dent on competitors numbers: only RIM goes down from 20.9% to 19.4 %, nothing great. All the increase in iPhone comes at the expense of secondary companies that anyway aren't true competitors.
So basically, I don't see how Apple is going to wipe out these guys as Apple fanbois have been predicting since the iPhone was released.
And all this on a market that correspond to less than 20 % of the cell phone market. Keep dreaming.
Click to expand...
However, what you failed to mention is that Apple managed to do this while selling only one phone, while Nokia did this selling MANY phones. There is not one single Nokia or any other handset for that matter doing as well as the iPhone.
 
LagunaSol said:
And RIM gives away a free phone when you buy one, artificially inflating its own sales numbers. What's your point?
Click to expand...

It's not a "give away", although gullible people are supposed to think so. RIM still gets paid for two device sales.

Those "free" phones are always dependent on two people each getting two year contracts. It's just a regularly subsidized phone. No different than "free" iPhones given away by overseas carriers.

The point of Buy One, Get One offers is not that the second one is "free", because it's not. The point is, you think you just pay for the FIRST one, but in reality the end user cost is now split across both devices.

It's no different than an iPhone price drop from say, $199 ($200) to $99 ($100). That could just as easily have been marketed as the first one for $199 ($200) and the second one "free"... it works out to the same $200 paid.
 
TheOrioles33 said:
Who are the people buying all these Nokia phones? I dont think I have ever seen one in the wild.

Lets see the stats after June. :)
Click to expand...

"Research firm IDC today released data on global smartphone ("converged mobile device") sales for the first quarter of 2010"

Contrary to what some folks will have you believe, Nokia actually does quite well.
 
ChrisTX said:
However, what you failed to mention is that Apple managed to do this while selling only one phone, while Nokia did this selling MANY phones. There is not one single Nokia or any other handset for that matter doing as well as the iPhone.
Click to expand...

I agree. It is pretty remarkable considering all of the other competitors have several models of phones in their lineups while Apple really has only one. For those who are surprised that Nokia is numero uno, they do very well in Europe and Asia, where there are some quality Nokia smartphones that are not available to us here in the Americas.
 
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