I've owned my Apple Watch for about 3 months now and I love it. Love. Love. Love it. Anyway.... From my personal observation, John Ives and his team have taken digital time keeping to the next level and the time keeping aspect of the Apple Watch alone (to me) is worth a significant portion of it. Apple Watch owners, please chime in with your thoughts. I obviously don't know if this is possible (at all) so this is just a prediction... I would like to see a Apple make a "watch only" version of the Apple Watch and my guess would be it would start at $149 to be competitive. It would get the core idea of the Apple Watch into the hands of a lot of iPhone users. Features: Bluetooth (for music and notifications) Digital Crown Raise to view display Force Touch Contacts button with digital touch Classic Buckle Band Built-In Apps (Time related, calendar, messages, photos, music, camera shooter, maps, remote, passbook, mail, weather, keynote, apple store and settings) I want to say sapphire glass screen (but probably not) Magnetic charger 3 days of consistent battery life. (time keeping) 38mm Stainless Steel with Classic Buckle $149 42mm Stainless Steel with Classic Buckle $199 38mm Space Black and Rose Gold with Classic Buckle $249 42mm Space Black and Rose Gold with Classic Buckle $299 38mm Stainless Steel with Leather Loop $349 42mm Stainless Steel with Leather Loop $399 38mm Space Black and Rose Gold with Leather Loop $449 42mm Space Black and Rose Gold with Leather Loop $499 38mm Stainless Steel with Link Band $549 42mm Stainless Steel with Link Band $599 38mm Space Black and Rose Gold with classic buckle $649 42mm Space Black and Rose Gold with classic buckle $699 It would be compatible with all of the existing bands but the watch would be a bit slimmer than current model. It would not have the ceramic covered sapphire lenses, Apple Pay or taptic engine. I assume those are expensive parts and they take up a significant amount of space inside the watch. The idea is the taptic engine and sapphire lenses are like touch ID; a feature you don't notice you want/need until you've have it. With the additional space inside, the watch could have a slightly larger battery and would last quite a bit longer than the "premium" models due to the lack of consistent sensing the sensors do. It's designed for looks only and not sport/fitness so no need for heart rate sensors and it would only come in stainless steel, rose gold stainless steel and space black stainless steel. Base models would come with the classic buckle in a few colors. For added buying appeal, there would be a few "exclusive" watch bands for it that would only come with the "watch only" version. Annnndd they would call it, the Apple Watch. I imagine that Apple will eventually stop making all of the current models to give them some resale value and forever exclusivity as future generations are announced. The basic "Apple Watch" name can be passed down to this simplified model. The Apple Watch Sport would be updated in some way along with the Apple Watch Edition and the current Apple Watch will get a new name of some sort. Just my prediction. Any thoughts are welcomed to the discussion.