The ABC Player was just updated to improve the 3G viewing experience. I just watched an episode of Lost on 3G and it's looks light years better than it did before. Not as good as WiFi of course, but pretty darn good. It just shows you that the iPad is capable of much better video over 3G than we've seen. I'm sure that YouTube and others will be updated before long as well. It also shows that the video performance over 3G has nothing to do with AT&T throttling the bandwidth.