Just to add a few nuances to the "audio quality is terrible.." statement: Audio quality is a VERY subjective thing, and doing a comparison is almost pointless unless one describes ones preferences. I haven't heard the airpods so this is not a defence of the way they sound. Generally Apple has gone for fairly "neutral" sounding earphones in past generations and I would image these are just that - "neutral".
You are a Bose guy and if there ever was a hi-end brand that doesn't do "neutral" it's Bose. They have a VERY "doctored" sound that's very much adjusted to clarity and a deep and powerfull - but nu muddy bass. Many people loves that sound - like i say, it's subjective - but i assure you, lots of people would strongly disagree with your statement based alone on you using Bose as a reference 🙂
No offense, it's just - every one has their own taste 🙂
I think your description of the Bose sound is pretty accurate, the Air Pods produce sound that's quite neutral, with mids to lows represented but not really felt or indulged. To me, there's a distinct drop off in range between the IE2 & Air Pods. I think both the Bose & Air Pods leave a bit to be desired towards the higher end of the spectrum.
I listen to all sorts or genres, from classical to hip hop, I'd say the majority of my time listening to music is spent listening to bands like the RHCP or 30 Seances to Mars. Music probably plays around me for 75% of my waking hours, sometimes I plug in and other times it's through speakers.
I like to tweak my EQ on my Mac to hear really as much as I can in a way that makes the music feel powerful to me, I like to feel the thud of a bass drum or the resonating vibration after the slap of a bass guitar that rings out. I like when all these different sounds are subtle but represented equally in a way that reminds me of standing in a studio in front of a kit or a stack. I like how in my head I can pick out an instrument and follow it and hear it pretty well through the IE2, it's hard to do that with bass on the Air Pods.
I think there are better quality headphones than the Bose IE2 (and cheaper) but it was a trade off for me, for comfort and the ability to hear ambient sounds. The Air Pods maintain that but to my ear, at a lower quality.
I hope the Air Pods can find a home for audio call management, so far today they've been great in that regard. It's not the end of the world to swap headphones to answer a call, especially ones that are wireless, I'm just not sure if it's worth it. (talk about 1st world problems! lol!)
I hope they can license the W1 to Bose and they can come up with an IE3 but with the Beats in the picture I really doubt it.