Disgusting (and all style, for that matter) is in the eye of the beholder. Many people find the rubber earpiece more comfortable and find that it seals out outside sound better. In a similar vein, many find the hard plastic of the Air Pods to be uncomfortable and/or fall out easily. Either way, it's strictly personal preference. I haven't done an exhaustive search to find all styles available.
Apple can always price everything at their will; my point is that the basic technology (completely wireless bluetooth earbuds) is already available and competitors are pricing it over $100 less than Apple. Apple does have some additional features like the infrared sensor and the accelerometer for tap-to-control, so it's not a straight comparison, but $100/3x the price seems to be a pretty steep premium.
Apple can always price everything at their will; my point is that the basic technology (completely wireless bluetooth earbuds) is already available and competitors are pricing it over $100 less than Apple. Apple does have some additional features like the infrared sensor and the accelerometer for tap-to-control, so it's not a straight comparison, but $100/3x the price seems to be a pretty steep premium.