Amazon Ends Wallet App Beta Program, but Still No Sign of Apple Pay Loyalty Rewards Program

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Original poster
Apr 12, 2001
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Amazon today ended the beta for its Amazon Wallet app, approximately six months after the company launched it last summer. The company began sending emails last night to those signed up for the beta, announcing the company would be shutting it down and removing the Wallet app from Google Play and Amazon's own Appstore (via CNET).

Unlike Apple's new Apple Pay payments service that ties directly to credit and debit cards, Amazon Wallet focused on gift and loyalty cards that users could manage and store within the app for use in physical stores or online. Amazon did not confirm whether the Wallet app might be revived in the future, but did mention it was a learning experience for the company as a whole.

"We have learned a great deal from the introduction of the Wallet and will look for ways to apply these lessons in the future as we continue to innovate on behalf of our customers," Amazon spokesman Tom Cook said in a statement.
The company has been far more than an online marketplace for a few years now, throwing its hat into the ring of everything from streaming devices to personal voice assistants. But it hasn't been clear sailing either, especially with the Fire Phone, which debuted last summer. The phone received mediocre reviews and has seen a series of price drops in an attempt to sell more units.

Loyalty programs are currently one aspect missing from Apple Pay, but the company has been rumored to be planning a rewards-focused loyalty program for the service. Reports late last year hinted at a holiday launch date for the service, though the rumors failed to come true.

Apple's loyalty program is rumored to see Apple partner with various companies, from retailers to major hotel chains, to provide customers who use Apple Pay at their locations with various rewards. Though Apple Pay is still a fairly new service, its continued growth amongst both customers and partners mean a rewards-style program could quickly prove valuable for consumers and help drive even more usage.

Article Link: Amazon Ends Wallet App Beta Program, but Still No Sign of Apple Pay Loyalty Rewards Program
 

nutmac

macrumors 601
Mar 30, 2004
4,717
3,157
"We have learned a great deal from the introduction of the Wallet and will look for ways to apply these lessons in the future as we continue to innovate on behalf of our customers," Amazon spokesman Tom Cook said in a statement.
For a moment there, I thought Tim Cook became Amazon's spokesman.
 

ArtOfWarfare

macrumors G3
Nov 26, 2007
8,855
4,644
Tom Cook = Tim Cook from a parallel universe where he works as Amazon's Spokesperson instead of as Apple's CEO in this universe?
 

2457282

Suspended
Dec 6, 2012
3,327
3,014
An apple loyalty program would be awesome. Rack up enough point to Apple products and accessories. I already have the United Credit (through Chase) credit card linked to my Apple Pay, so I get miles I can use for a summer vacation, but it would be sweeter to take that vacation sporting a new iSomething.
 

Mark Booth

macrumors 68000
Jan 16, 2008
1,625
461
Amazon, how about fixing your touch id bug in your mobile app? The touch id doesn't work.
Amazon updated its App in the App Store 2 days ago. Are you using the latest version?

I don't use the app, so I don't know if anything was fixed. Just letting you know there is a recent update.

Mark
 

BasicGreatGuy

macrumors P6
Sep 21, 2012
16,119
16,422
In the middle of several books.
Amazon updated its App in the App Store 2 days ago. Are you using the latest version?

I don't use the app, so I don't know if anything was fixed. Just letting you know there is a recent update.

Mark
I downloaded it yesterday. And every time the touch id screen comes up for me to set up, I get "The Amazon.com mobile service has encountered a problem. Please try again shortly." I click ok to close the message.

When I first got my phone and set it up, I didn't get that message. I had to do a hard reset on my phone recently. And no matter how many times I try, I get that message. I even tried uninstalling / reinstalling, as well as using a second registered finger on my touch id.
 

Deelron

macrumors regular
Jan 30, 2009
234
113
I downloaded it yesterday. And every time the touch id screen comes up for me to set up, I get "The Amazon.com mobile service has encountered a problem. Please try again shortly." I click ok to close the message.

When I first got my phone and set it up, I didn't get that message. I had to do a hard reset on my phone recently. And no matter how many times I try, I get that message. I even tried uninstalling / reinstalling, as well as using a second registered finger on my touch id.
That's weird I've been using it (iPad Air 2) regularly (once a week or so) the past month and it has worked every time.
 

NMBob

macrumors 65816
Sep 18, 2007
1,189
911
New Mexico
An apple loyalty program would be awesome. Rack up enough point to Apple products and accessories. I already have the United Credit (through Chase) credit card linked to my Apple Pay, so I get miles I can use for a summer vacation, but it would be sweeter to take that vacation sporting a new iSomething.
They won't even give us one song per week.
 

unplugme71

macrumors 68030
May 20, 2011
2,818
750
Earth
Amazon to me is a marketplace. Not a streaming service, not a cloud service, not any type of service or functionality.

I think Amazon needs to spin off to remove its name from things like Echo, Music, Photos, AWS, etc...
 

Michael Goff

Suspended
Jul 5, 2012
13,329
7,415
I downloaded it yesterday. And every time the touch id screen comes up for me to set up, I get "The Amazon.com mobile service has encountered a problem. Please try again shortly." I click ok to close the message.

When I first got my phone and set it up, I didn't get that message. I had to do a hard reset on my phone recently. And no matter how many times I try, I get that message. I even tried uninstalling / reinstalling, as well as using a second registered finger on my touch id.
Works for me on my 6+ every time.

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Amazon to me is a marketplace. Not a streaming service, not a cloud service, not any type of service or functionality.

I think Amazon needs to spin off to remove its name from things like Echo, Music, Photos, AWS, etc...
That's a horrible idea.
 

Plutonius

macrumors G3
Feb 22, 2003
8,653
7,694
New Hampshire, USA
Amazon to me is a marketplace. Not a streaming service, not a cloud service, not any type of service or functionality.

I think Amazon needs to spin off to remove its name from things like Echo, Music, Photos, AWS, etc...
Amazon is often not the lowest cost anymore and now charges sales tax in many states.
 

ron7624

macrumors 68020
Oct 14, 2011
2,228
437
Houston, Texas area
Originally Posted by MacRumors View Post
"We have learned a great deal from the introduction of the Wallet and will look for ways to apply these lessons in the future as we continue to innovate on behalf of our customers," Amazon spokesman Tom Cook said in a statement.
For a moment there, I thought Tim Cook became Amazon's spokesman.
I wonder if he got his job just because of his name? I certainly did a double take.
 

BasicGreatGuy

macrumors P6
Sep 21, 2012
16,119
16,422
In the middle of several books.
Works for me on my 6+ every time.

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That's a horrible idea.
I wish I could say the same. I spent an hour in chat (being redirected to the wrong department over and over, before being called by Amazon) tonight only to have Amazon tell it is an Apple problem. Talk with them.

And just in case there was some kind of stray software bug, I restored my phone as new tonight (again). Got everything installed, and the Amazon app still gave me the same message.

I am not going to waste anymore time in online chat with India or having Amazon call me, if all they are going to do is punt to Apple.

I guess I will have to wait for another software release, or abandon the idea of Touch ID with the Amazon app. I have done all I know to do. Touch ID works with several others apps on my phone no problem.
 

Hastings101

macrumors 68020
Jun 22, 2010
2,182
886
K
Wait - Amazon has a phone?
I think it's a pretty decent phone, but I got it at the $199 price with free Prime haha. If they dropped the 3D gimmick junk and made it a reasonable price I could see the next version being like their tablet line - not insanely successful, but it sells.
 
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