Waiting for Apple fans say we don’t need it or they can’t hear the difference
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It’s not lossless I’m guessing or they would have bragged about it
I use Apple Music and if Apple offered a lossless tier, I would probably subscribe to it. I’m glad Amazon is offering it, as it adds another lossless option to the market and puts pressure on other service providers to add such a tier to their subscription options.
That being said, there have been numerous studies and countless numbers of people that have ABX tested this stuff, and the number of people that can notice the difference between 256kbps AAC and lossless on high end equipment is pretty small, and the number that can notice it on typical audio equipment is even smaller. This isn’t a thing where “Apple fans say they don’t need it or they can’t hear the difference,” this is an everybody thing.