i don’t want to connect another device and juggle multiple remotes. will never happen, but it would be cool if that tvOS could be available as OS for TVs, just like android tv. say what you want, everything is running so nice in my Philips Ambilight. Prime, Apple Tv or whatever, all the Apps available in that Play Store. Heck, you can easily add your smart lights from Hue or compatible to the ambilght and have your living room so immersive.
license tvOS to some exclusive or premium makers or even Build your own branded tv, come on Apple, how hard could this be? put that box as software right into the tv sets, 3 sizes, 50, 65, 75, or make it a OS -running on a bundled ready-to-use M or A based SoC - the well known tv makers can buy and license and build a Apple TV that is actually a TV, not some device you have to plug in a HDMI port on your real tv. yes i know, rather hell will freeze over, but this way they would make money from people like me, who want all in one. selling to makers still is better than selling nothing to Customer, so why not?