First off, let's get one thing straight. The iPad is not a "real" tablet either, it runs an operating system meant for a cell phone. As someone said before, the Windows 8 tablets will give the iPad a run for its money.
Now, I don't think the Kindle Fire is going to directly compete with the iPad. It will compete, however, with:
- iPod touch
- Nook Color
This is not meant for content creation. That's what a computer is for. This device is an inexpensive entertainment device. It has a full-fledged ecosystem with music, books, and movies, cloud storage, and apps. It brings what the majority of consumers looking for a tablet want at a reasonable price point - something the iPad fails to do. And it comes from Amazon, a company that consumers already know of and use.
So your definition of a real tablet is that it has to run a desktop OS? Thanks for the good laugh.