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Amazon Sets Second Annual 'Prime Day' for July 12

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Following last summer's inaugural, one-day sale event called "Prime Day," Amazon this morning confirmed that it will be bringing back the Black Friday-like discounts this summer on July 12 (via Fortune). The company is referring to the second entry of Prime Day as the "biggest Amazon event ever," exceeding over 100,000 deals when it launches at midnight PT on the 12th.

As last year, Prime Day is exclusive to those members who subscribe to Amazon Prime, the online retailer's $99-per-year service which nets users access to exclusive Amazon video series, free two-day shipping, and one-hour delivery on certain orders. The company said last year that its first Prime Day broke sales records set on Black Friday in 2014, and with new deals popping up "as often as every five minutes" this year, it hopes to set a new record again in 2016.

amazon-prime-day-800x404.jpg
Prime Day is a one-day only global shopping event exclusively for Prime members. On Tuesday, July 12, the second annual Prime Day will be the biggest global Amazon event ever. Members in the U.S. can shop starting at midnight PT, with new deals starting as often as every five minutes throughout the day.

With 100,000 deals exclusively for Prime members, across nearly all departments and product categories in ten countries, there will be something for everyone. In fact on the first annual Prime Day in 2015, worldwide members ordered 398 items per second, exceeding Black Friday records at the time.
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Amazon is also promising greater inventory this time around, including a TV stock that is "double what it had for Black Friday and Cyber Monday combined last year." Increasing the catalog of top tier items is most likely a reaction to last year's Prime Day, which had copious sales, but saw the best products selling out fast and ending with a collection of random, unwanted marked-down items.

The company is giving members a way to combat missing out on items with new deal alerts as well, which will be sent out via its Amazon app [Direct Link]. Amazon encourages users who want more information to visit its Help page to prepare for Prime Day, and follow these steps to set up notifications for specific deals on its app.

Article Link: Amazon Sets Second Annual 'Prime Day' for July 12
 
Article Link
https://www.macrumors.com/2016/06/30/amazon-prime-day-for-july-12/
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MacRumors said:



Following last summer's inaugural, one-day sale event called "Prime Day," Amazon this morning confirmed that it will be bringing back the Black Friday-like discounts this summer on July 12 (via Fortune). The company is referring to the second entry of Prime Day as the "biggest Amazon event ever," exceeding over 100,000 deals when it launches at midnight PT on the 12th.

As last year, Prime Day is exclusive to those members who subscribe to Amazon Prime, the online retailer's $99-per-year service which nets users access to exclusive Amazon video series, free two-day shipping, and one-hour delivery on certain orders. The company said last year that its first Prime Day broke sales records set on Black Friday in 2014, and with new deals popping up "as often as every five minutes" this year, it hopes to set a new record again in 2016.

amazon-prime-day-800x404.jpg
Amazon is also promising greater inventory this time around, including a TV stock that is "double what it had for Black Friday and Cyber Monday combined last year." Increasing the catalog of top tier items is most likely a reaction to last year's Prime Day, which had copious sales, but saw the best products selling out fast and ending with a collection of random, unwanted marked-down items.

The company is giving members a way to combat missing out on items with new deal alerts as well, which will be sent out via its Amazon app [Direct Link]. Amazon encourages users who want more information to visit its Help page to prepare for Prime Day, and follow these steps to set up notifications for specific deals on its app.

Article Link: Amazon Sets Second Annual 'Prime Day' for July 12
Click to expand...
In other news, eBay announced its second annual Sell Your Cheap Amazon Prime Clearance Crap Day on July 13th.
 
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keysofanxiety said:
Well if it's anything like last year, I'm looking forward to the 4% discount on 50 gallons of water.
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In general I think that's where Amazon is lacking...the grocery side. Occasionally I'll see something priced slightly better there than in a grocery store...but not nearly enough for it to be my primary method for purchasing edible goods / beverages. Amazon pantry is a bit of a joke...BUT....it's not aimed at a single guy with no kids, to be fair. It's aimed at families that consume large quantities of the same things constantly. In that situation I can see where it's easier for one to just click to buy and have it delivered / have one less thing to think about.
 
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What a better time than this to promote their streaming services by selling heavily discount Fire devices, yet last year there was nothing. I'd have bet the farm that would be THE DAY Amazon would be discounting all their Fire devices, but...no.
 
I really enjoy being a customer of Amazon. It seems like they are always pushing the envelope to give you more than what you expected. They never rest on what was 'good enough' - they find ways to innovate. (love Prime Now)

It's how I used to feel about Apple. The iPhone 6 was the last product I felt excited about. The Apple Watch, MacBook, iMac and Mini have all been disappointing. The rumors of the iPhone 7 are uninspiring. It feels like Apple is about paying a bit too much for compromised products

Yeah, I get it. Apple makes insane revenue and profits. But it would be nice to be excited about their products/services again.
 
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2010mini said:
I would use Prime if they didn't treat their workers like crap.
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Just to stir the pot and play the devil's advocate: what products and services DO you purchase then? What food do you eat? What electronics do you buy? What clothes do you wear?

We all obviously have to make these choices according to our own ethics and value judgements, but curious how this one stacks up to your others.
[doublepost=1467295393][/doublepost]
Kabeyun said:
Can we finally stop calling this web site MacRumors? I mean yes, I can shop Amazon from my Mac or i-gadget. Beyond that the relevance is lost on me.
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"Nothing new under the sun...."
https://forums.macrumors.com/threads/1583013/
https://forums.macrumors.com/threads/1442216/
https://forums.macrumors.com/threads/944939/
https://forums.macrumors.com/threads/671115/
https://forums.macrumors.com/threads/518532/
 
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willmtaylor said:
Just to stir the pot and play the devil's advocate: what products and services DO you purchase then? What food do you eat? What electronics do you buy? What clothes do you wear?

We all obviously have to make these choices according to our own ethics and value judgements, but curious how this one stacks up to your others.
[doublepost=1467295393][/doublepost]

"Nothing new under the sun...."
https://forums.macrumors.com/threads/1583013/
https://forums.macrumors.com/threads/1442216/
https://forums.macrumors.com/threads/944939/
https://forums.macrumors.com/threads/671115/
https://forums.macrumors.com/threads/518532/
Click to expand...

I'm hoping the comment you were replying to was sarcasm....

I mean since we all readily buy Apple products built by slaves....
 
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willmtaylor said:
Just to stir the pot and play the devil's advocate: what products and services DO you purchase then? What food do you eat? What electronics do you buy? What clothes do you wear?

We all obviously have to make these choices according to our own ethics and value judgements, but curious how this one stacks up to your others....
Click to expand...

As someone who worked for a company that was subcontracted by another company. I understand there are limits in how said company can involve themselves in the subcontracted company's employee regulations.

But Amazon is treating it's DIRECT employees like crap.
 
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