whats absurd is that you think that 20-30 who do this will bankrupt a major company..
its really not a big deal.. now if the hundreds of thousands of subscribers do this. and every single person who has an iphone does this then maybe .. but to suggest that a few dozen people on a messageboard will cause a multimillion dollar company to go down the drain is a bit unrealistic..
No, what is absurd is you thinking this is some grand original idea and that only 20-30 people are doing it. I doubt hundreds of thousands are doing it but you posting this like you are the first person to think of it is plain stupid.
The bottom line is that this is not much different than downloading an illegal copy of a song. The company, despite its faults, has to pay royalty fees to the record companies and artists (as well as the remainder of the 500 mil to Howard). they offsets this by subscriber fees and add revenue.
If you can not afford to pay the additional $2.99 to your account os 12.99 for the subscription, then use one of the nifty "free" apps everyone is raving about such as Pandora.