Angela Ahrendts Announces New App Prototyping 'Today at Apple' Sessions Coming Later in June

Discussion in 'iOS Blog Discussion' started by MacRumors, Jun 8, 2018.

  1. MacRumors macrumors bot

    MacRumors

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    Senior vice president of Apple Retail, Angela Ahrendts, today tweeted out an announcement for a new "Today at Apple" session focused on app prototyping for aspiring developers. News of the session arrives as Apple's annual Worldwide Developers Conference comes to an end today, after first kicking off with a keynote in San Jose, California on Monday.

    Ahrendts describes the new program as a way to help app makers get started with prototyping, which she describes as "one of the most important steps of the design process." The session itself is based on a popular talk from WWDC, and events for the prototyping lessons will begin at Apple retail locations later in June.

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    Ahrendts has spearheaded Today at Apple sessions since the program expanded globally in May 2017, after originally beginning at Apple's flagship store in Union Square in San Francisco. Today at Apple offers free sessions to teach skills in photography, videography, music, coding, art, and design, all using Apple products like iPad and Mac.

    You can find Today at Apple sessions near you by visiting the company's website, although it appears to be too early for the new prototyping sessions to be listed.

    Article Link: Angela Ahrendts Announces New App Prototyping 'Today at Apple' Sessions Coming Later in June
     
  2. pankajdoharey macrumors regular

    pankajdoharey

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    Ehh, Tim please get rid of her already. She has done too much damage, by converting Apple into a fashion brand from a tech company. Leading us to iPhoneX which costed an Arm and a leg.
     
  3. dontwalkhand macrumors 601

    dontwalkhand

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    I’d love a class on making apps at today at Apple
     
  4. testcard macrumors 68030

    testcard

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  5. RickInHouston macrumors 65816

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    Does she only go places where it might rain so she can wear a Burberry raincoat?
     
  6. pankajdoharey macrumors regular

    pankajdoharey

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    It seems nobody likes her on Macrumors forum.
     
  7. lunarworks macrumors 65816

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    Here come the complaints completely tangential to the topic at hand.

    Teaching people how to prototype an app is extremely important. It helps you understand the connection between the UX and the underlying logic.
     
  8. Applebot1 macrumors 6502a

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    Do you reckon she even understands the fundementals and theory of coding? ....me neither
     
  9. Keness macrumors member

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    Nobody likes anything on MacRumors forums. The negativity about EVERYthing is depressing. But still, like a masochist, I get sucked in most days and read a page or two of comments before I break free, spirit thoroughly broken.
     
  10. lunarworks macrumors 65816

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    How is that relevant to her being in charge of retail operations?

    According to Woz, Steve Jobs never wrote a line of code for Apple.
     
  11. pankajdoharey macrumors regular

    pankajdoharey

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    And he never pretended he understood code, he was known for his ideas about aesthetics and usability. He was considered a curator at apple.
     
  12. codydale macrumors newbie

    codydale

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    #12

    You commenting on the ex-CEO Burberry's sense of style is one of the more comical things I've come across today...
     
  13. moabal macrumors regular

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    #13
    If you listened to her trying to make Apple Stores into a meeting place like Starbucks you would understand a lot of people's criticism of her.

    She has done a nice job redesigning some of the stores in big urban areas so they look nice. However, her grand vision of it being a meeting place or "town square" seems crazy to me.
     
  14. codydale macrumors newbie

    codydale

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    First of all, please understand associate roles and what they are responsible for and what they are not responsible for. Secondly, she had nothing to do that with the pricing or development of the iPhone X in any way, shape, or form. Thirdly, she has designed and implemented an even greater appeal (both aesthetically and functionally) to one of the greatest retail stores of all time. That is what she is responsible for and why she is an asset to Apple.
     
  15. lunarworks macrumors 65816

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    The type of people who take issue with that are also generally the type of people who buy everything online anyway.
     
  16. moabal, Jun 8, 2018
    Last edited: Jun 8, 2018

    moabal macrumors regular

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    That is certainly a good point. I edited my post you quoted to include "She has done a nice job redesigning some of the stores in big urban areas so they look nice. However, her grand vision of it being a meeting place or "town square" seems crazy to me."

    I still have to go to the Apple Store for repairs though. Nothing is ever truly online. Then again, I am in the suburbs and not in a major urban area where I can literally walk to an Apple Store. Whereas in the suburbs they are buried inside a mall.
     
  17. Relentless Power macrumors Penryn

    Relentless Power

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    Why would Tim Cook “Get rid” of Ahrendts? What has she done deserve your statement? Be specific. Seems she is fairly successful within Apple And from some of the stores my area that were in need of a redesign, her workmanship behind the scenes have been excellent in the retail area.

    Why would would it matter what anyone thinks of Angela Ahrendts on the Internet? As if that’s supposed to be concerning or something? Reading your comments come I genuinely don’t believe you understand her role within the company or her accomplishments.
     
  18. lunarworks, Jun 8, 2018
    Last edited: Jun 8, 2018

    lunarworks macrumors 65816

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    #18
    A lot of people here are permanently stuck in the '90s, where Apple is primarily a computer company, computers were a club for outcast nerdy boys, and computer stores looked like this:

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    Accordingly, they're supposed to be staffed by wizened neckbeards, not pierced hipsters, an a fashionable woman being in charge is completely unfathomable.

    (Also, the irony being that Apple's biggest customer base back then were creative professionals and hipsters, not nerds, who generally loathed Apple.)
     
  19. CarlJ, Jun 8, 2018
    Last edited: Jun 8, 2018

    CarlJ macrumors 68020

    CarlJ

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    #19
    And because she's a woman, the top two most up-voted comments are about how she looks / what she's wearing, instead of the information she is imparting.

    Other comments blame her for the features of the iPhone X, which she likely had zero input on (it's not her area), and suggest that she doesn't know how to code (based on what, that she's a woman? that she's blonde? you don't appear to have much other information to work from) - neither you nor I have any idea whether or not she knows how to code, and knowing how to code isn't necessary in order to simply understand that knowing how to code is a useful skill (I don't know how to do brain surgery, but I'm quite aware that it's an extremely useful skill).

    Her part in this is, she oversees Apple's stores, and she's announcing classes at Apple's stores - that seems infinitely reasonable: she's not going to teach the classes, she's arranging for them to be taught at Apple stores.

    Way to go, MacRumors Forum Mob, your work here is done.
     
  20. now i see it macrumors 68020

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    With countless millions of apps already in the App Store, and zillions of struggling developers who already know how to code already, does the world need yet more developers? Of course not. One of apple's big revenue streams is developers and they want that number to grow into the billions if possible.
     
  21. SBlue1 macrumors 65816

    SBlue1

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    Get rid of her, what are females doing at a tech company anyway???? SARCASM!
     
  22. pankajdoharey macrumors regular

    pankajdoharey

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    Yada Yada Yada, how do you know any of what you just said? She did pricing and branding of Burberry coats, what you think is her role at Apple? If she is not useful get rid of her anyway.
    --- Post Merged, Jun 8, 2018 ---
    I did and i dont like her too.
    --- Post Merged, Jun 8, 2018 ---
    None of the criticism is because she is a women. Any pretentious person will get the same treatment as her.
     
  23. lunarworks macrumors 65816

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    p r e t e n t i o u s

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  24. pankajdoharey macrumors regular

    pankajdoharey

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    The guy you posted build Apple from scratch not just once but twice!

    Let me show you what leaders are respected irrespective of their gender
    She is Lisa Su, CEO of AMD. Angela on the other hand is a Newyork based upscale "Raincoat" Seller. Apple is not a upscale Raincoat manufacturer nor is it a Highend fashion retailer. They just make great usable tech which arguably has great aesthetics aswell. Angela is useless chump nothing more.
     
  25. iObama macrumors 6502a

    iObama

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    The operative word being “her,” it often seems.
     

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