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Angela Ahrendts' Makeover of Apple Retail Outlined in New Profile
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She knows how to run a company and her resume speaks for itself. They will be able to trust someone like her. Tim isn't a techie - he's a numbers guy and Apple is doing well.
Fozziebear71
macrumors 6502a
But, most news outlets these days are fake news that is tailored to the agenda they are pursuing. Which evidently she was acknowledging when responding to the question about her being Cook's successor.
Someone at some news outlet knew that repeating a fake story about one of the wealthiest corporations on the planet would garner click's.
tkermit
macrumors 68040
extrachrispy
macrumors 6502
Let me see. A redesign of some emojis. New softer t shirts. Sacred tables. $17/hr wages for worker drones. Not a computer in sight. Welcome to the new Apple.
gixxerfool
macrumors 65816
I have to say my last experience at an Apple store was lackluster. I was looking for info on an iPod Nano. After finally finding an employee he just looked it up in app. Something I could have done. I wanted to see if there was a better option for me that I may have missed. This is partly the reason I shop online. If you’re going to do it for me, what’s the point? When you boast about a superior retail experience the forefront should be to know your product line cold.
78Bandit
macrumors 6502a
By that definition she is doing a mediocre job. Any effort would result in some change. A good effort would result in positive change. If your Apple Store experience isn't noticeably better now than it was before she was hired then she isn't doing her job.
It says something when your biggest accomplishment is making t-shirts softer. I can't wait for the Cook/Cue/Ahrendts era to be over.
Right, because there’s no intentional bias or untruths from the media. Ever.
Rocko99991
macrumors 68000
iObama
macrumors 65816
I have an idea as to why people hate her so much, but I’m not gonna say what I suspect that reason is.
Moving along...
I think Angela’s done a ****ing fantastic job with Apple Retail. I love the new motif of the stores (light, trees, materials...), and I’ve had better service with Apple in the last year than I’ve ever had with them.
She seems to really care about the experience, and I appreciate that about her. Apple has always been based on the “experience.” (The stores, unboxing, usage, etc.) I’m glad to see her attempt to bring some of that magic back in-store.
Kudos to Angela. I would love her as CEO.
Moving along...
I think Angela’s done a ****ing fantastic job with Apple Retail. I love the new motif of the stores (light, trees, materials...), and I’ve had better service with Apple in the last year than I’ve ever had with them.
She seems to really care about the experience, and I appreciate that about her. Apple has always been based on the “experience.” (The stores, unboxing, usage, etc.) I’m glad to see her attempt to bring some of that magic back in-store.
Kudos to Angela. I would love her as CEO.
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Prior to the 1960s, most people did not smile when photographed. If you smiled in a photo, people thought you were crazy. It's still that way in many parts of the world. You smile, you crazy.
[doublepost=1508954271][/doublepost]"Still, some employees have described their work as starting to feel "increasingly corporate" under Ahrendts."
That cracked me up. Did they think they were working for a start up?
It is a really annoying phrase however much of the media is untrustworthy.
tkermit
macrumors 68040
I go to Apple stores to either look at and try out products, buy stuff or get stuff repaired. Not sure how to relate to anything of what she says in this video. Does this really resonate with anyone? "Building a relationship" – "No different than fashion" – "you trust what we're teaching you" – "someone you trust to make a better version of yourself" – Really?
KingslayerG5
Suspended
Steve Jobs had taste and micromanaged. Bill Gates does not. Tim Cook does not. Angela Ahrendts has them.
#imwithher
#2021
Tim will be CEO of Apple for a decade like Steve Ballmer with Microsoft. I don't mind neo-feminism. Enjoyed Rey, Jyn Erso, and Wonder Woman.
Apple currently lacks vision and taste. Tim is more of an accountant. Not a leader. They need a shakeup on top. Jony Ive lost his mojo years ago.
#imwithher
#2021
Tim will be CEO of Apple for a decade like Steve Ballmer with Microsoft. I don't mind neo-feminism. Enjoyed Rey, Jyn Erso, and Wonder Woman.
Apple currently lacks vision and taste. Tim is more of an accountant. Not a leader. They need a shakeup on top. Jony Ive lost his mojo years ago.
No he isn't and he shouldn't be in charge either.
Rocko99991
macrumors 68000
The fact that there are people that still trust the news wholeheartedly is very scary.
thejadedmonkey
macrumors G3
LOL at trying to get business accounts. My employer was banned from buying Apple products from Apple stores a few years ago. So he went to B&H, who after a sale or two told him that Apple was, as a part of their reseller agreement, enforcing that B&H no longer sell hardware to my company. It was in the medical education market, with a few apps in the app store. The only work-around Apple offered was to become an Apple authorized retailer ourselves, which we couldn't afford to do. I don't think they've bought Apple hardware since.
asdavis10
macrumors 6502
She nor Jony would make good CEOs. I don't think they see enough of the big picture in all the other parts of the business. A COO and CFO are more natural fits because they deal with a lot more moving parts within the whole business. Although, I would hate to see any CFO run Apple. So I guess Jeff is next in line. God-forbid it be Phil. And I still don't know how Eddy is still employed.
Bawstun
Suspended
It is.
[doublepost=1508957853][/doublepost]
First of all, $15 should be the minimum wage across the United States. Second, Apple workers have a lot of responsibility. Stores are always fast-paced, your work day is always non-stop, and you have to PLEASE these customera. Your job is to make them love Apple, have everything go smoothly, and get them to return or expand their products to more family and friends. Your job directly affects Apple’s bottom line and their customer loyalty. Definitely worth $17/hr from the wealthiest company or second wealthiest company in history.