http://blogs.barrons.com/techtrader...numbers-up-to-2-5m-trouble-for-fossil-movado/
2.5 million is being cited in multiple sources, as well as the fact that the orders received far and away surpasses the amount they have/had to ship, hence the delays. Production ramps up, extra shifts, extra staffers, etc, etc there's bound to be a few mishaps like what we're seeing on here.
Considering the $38m that Apple spent on publicity for the watch, I don't think that 2.5 million is such a stretch to believe at all. Apple will never admit it publicly what they've sold because they don't want to feed the competition that information but look at this site. Is it so hard to believe there are scores of people who aren't even on here foaming at the mouth for their watch?
It isn't for me.