It's always bad, but this years made it painfully obvious that the Olympics needs to move on from selling exclusive coverage. Not only do they immediately lose the cord cutters, but then gouge you selling you terrible coverage that's little more than a highlights reel of 3 sports, endless inane prattling on by their hired airheads, yammering over the action about themselves, showing you the same 4 ads 40 million times even though you're paying for subscriber access, etc.
In this day in age, if the Olympics wants anyone to actually watch their moneypit circus, the only outlet that should be granted an exclusive is YouTube, so every event can actually get coverage and be viewed by anyone in the world. At very least if you're going to give one stupid company with an established bad track record total control over the coverage, demand that they then upload the events after the games conclude. There were loads of sports that took place over the entire duration of the event that didn't get a single minute of coverage. No reason why everyone in the country should be banned from seeing our people compete in them just because NBC wants to spend all their time looking at figure skaters.
Utterly dysfunctional, will not watch again until they fix it.