Why is Apple still selling Aperture when it was announced it was discounted???
I don't understand it.
I don't understand it.
Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Aperture 3.5.1 on App Store
- Thread starter Badrottie
- Start date
- Sort by reaction score
Why is Apple still selling Aperture when it was announced it was discounted???
I don't understand it.
Because someone might want to use it prior to switching to the new Photos app. They only stated that development was being discontinued after the Yosemite update, not that it was discontinued. There have been many products that they stopped developing but continued to sell like the iPod Classic and the cMBP.
Why is Apple still selling Aperture when it was announced it was discounted???
I don't understand it.
Just because it will not have further development does not mean the current version stops working. Currently the only alternative that matches up to Aperture is Adobe Lightroom (DAM + editor+plugin support). Current Aperture users may want to hold on to Aperture until Apple releases Photos. Then they can decide when to migrate from Aperture....and to which other app.
Last edited:
The price still the same... Apple gave up competing with Adobe and everyone can afford cheap Aperture than Lightroom or is it same price?
Why is Apple still selling Aperture when it was announced it was discounted???
I don't understand it.
They promised support through Yosemite, so its still being actively supported.
It certainly seems like it wouldn't kill them to offer it for free. Sheesh. If it will transition so seamlessly to their new offering, why not?
But aside from the money, unless you have a very specific need for it (some folks have to do things with iPhoto libraries and whatnot that are still most easily done with Aperture) why bother learning it now?
But aside from the money, unless you have a very specific need for it (some folks have to do things with iPhoto libraries and whatnot that are still most easily done with Aperture) why bother learning it now?
Why is Apple still selling Aperture when it was announced it was discounted???
I don't understand it.
I agree it is absolutely shameful they continue to sell it for full price with no notice in the App Store that it is EOL. They even continue to list it at the top of the Photography Category in the store. They should at least but some sort of notice up.
Most of us dweebs here follow the tech news and know it is EOL, but how many people do you think see this in the App Store and spend the $79 not realizing it is EOL.
Aperture 3.5.1 on App Store
EOL doesn't mean it doesn't work. There is lots and lots of plugins still made for it, and it'll probaby be supported by third-parties for at least another year or even more.
EOL doesn't mean it doesn't work. There is lots and lots of plugins still made for it, and it'll probaby be supported by third-parties for at least another year or even more.
Last edited:
From the consumer's point of view, "free" is the best price. For anything. For any justification they can conjure.
This is classic market economics. The seller offers a product at a price. If people don't buy it, the seller can decide whether to adjust the price in order to attract more buyers. If a product tops the sales charts, there's not much evidence to support a price cut.
We could be talking hardware, software, cars, the daily newspaper... Outside of periodic sales promotions, the price remains the same until the next model/edition arrives. If there's excess inventory of the old model, then they may have an inventory reduction sale before the new model/edition arrives. If there are no inventory problems, there are no discounts.
As far as Aperture is concerned, Apple has zero inventory, hence nothing to liquidate. They may have a motive to recover their R&D costs, but those were probably recovered a long time ago. At this point, every sale is gravy. The only questions that remain are, "Do we want to encourage people to switch to Aperture, when Photos is just around the corner?" and "Will we sell enough at the discounted price that we make more than if we'd sold it at full price to fewer people?"
This is classic market economics. The seller offers a product at a price. If people don't buy it, the seller can decide whether to adjust the price in order to attract more buyers. If a product tops the sales charts, there's not much evidence to support a price cut.
We could be talking hardware, software, cars, the daily newspaper... Outside of periodic sales promotions, the price remains the same until the next model/edition arrives. If there's excess inventory of the old model, then they may have an inventory reduction sale before the new model/edition arrives. If there are no inventory problems, there are no discounts.
As far as Aperture is concerned, Apple has zero inventory, hence nothing to liquidate. They may have a motive to recover their R&D costs, but those were probably recovered a long time ago. At this point, every sale is gravy. The only questions that remain are, "Do we want to encourage people to switch to Aperture, when Photos is just around the corner?" and "Will we sell enough at the discounted price that we make more than if we'd sold it at full price to fewer people?"
I don't think anybody has said that.
So you don't think it is unethical or wrong at all for Apple to continue to sell and promote an app that is EOL without telling consumers this fact?
Don't a lot of software companies do that? I mean, we all buy app bundles with software that's just about to be replaced with a new one...
I think it's important for people to do their research before they press a button that says $79.99 in the App Store. Read the reviews for it below the description to begin with for instance.
For people who even need this software, that price isn't even a lot to ask for. I've sold prints at a bigger price tag. People are making such a big deal about it when Adobe left the Lightroom 4 guys out in the cold.
Actually Aperture on the App store was a surprise to me. I had Aperture as a keyed, standalone application purchased boxed from an Apple Store, and Aperture just popped up for me on day in the App store after the announcement it was being discontinued.