I think that, in light of the iPad/iPhone 4 launches, an Apple maps program (hopefully not confusingly called iMAP), could seriously challenge Google especially with augmented reality.
The question is, could Apple launch a product quickly enough that could generate some decent market share, especially as Google is bound to be focusing on the next generation of Google Maps?
The question is, could Apple launch a product quickly enough that could generate some decent market share, especially as Google is bound to be focusing on the next generation of Google Maps?