I really like the CONCEPT of mobile emergency alerts, including Amber Alerts. The implementation, however, is unbelievably awful.
For one, it seems hit or miss as to whether phones will even receive them. We have two iPhones, one 8 and one SE 2020, both on the same carrier, both were sitting two feet from each other. Both had the same settings. My iPhone 8 received a set of recent alerts, the other iPhone SE 2020 did not. No explanation.
Another time we both received a push alert telling us about an urgent need to shelter-in-place... a couple of hours after the incident had concluded. And no, we never received an "all clear," so I guess I'm still supposed to be hiding in my safe place a few months later...
Then there's the content. Half the time, it's almost indecipherable... one recent was something like "BOLO BM LSW RED/BLUE INV IN PURSUIT. CALL IF SEEN." Ok, after translating ("Be on the lookout for a black male last seen wearing red and blue involved in a pursuit") I'm left thinking "Great, I'm supposed to call... someone.. if I see a black guy ANYWHERE wearing red and blue?"
Finally, it's incredibly frustrating that they're ALL accompanied by the "end of the world apocalypse" EAS 853 Hz and 960 Hz tones. Those tones should be reserved for something where I, personally, am potentially about to be in a life-threatening emergency. I get it, a kid being abducted is urgent, and I'd be glad to keep my eyes open if I'm out and about... but it's not a life threatening emergency FOR ME. Come up with a better tone for those.