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Apple and Sharp Building $1.2 Billion Facility for iPhone Displays?

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Apr 12, 2001
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In what seems like a rerun of Monday's news, a report has surfaced in the Japanese newspaper Nikkei claiming that Apple and Sharp are partnering to build a 100 billion yen ($1.2 billion) plant in China to produce LCD displays for the iPhone.
Sharp Corp (6753.T) will spend about 100 billion yen to build production lines for small and midsize LCDs, with Apple Inc (AAPL.O) slated to purchase bulk of the output for its iPhone, the Nikkei business daily said.

Apple will shoulder a large portion of the 100 billion yen investment and buy most of the panels produced by Sharp, which has supplied LCD panels for Apple's iPod touch music player, the paper reported.
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Mass production at the factory would not begin until the second half of 2012.

Monday's report in the same newspaper had claimed that Apple and Toshiba were partnering on a $1.2 billion plant to produce iPhone LCDs and set to come online in the second half of 2011. Toshiba responded to the report, denying any investment by Apple or even a commitment to build a new plant.

With the new report being remarkably similar to the one from earlier this week, it is unclear whether the newspaper is claiming that both companies are pursuing $1.2 billion plants to produce iPhone LCDs with the assistance of Apple or if perhaps the original report pointed to the wrong company, which would obviously represent a significant error.

Article Link: Apple and Sharp Building $1.2 Billion Facility for iPhone Displays?
 
Article Link
https://www.macrumors.com/2010/12/17/apple-and-sharp-building-1-2-billion-facility-for-iphone-displays/
After two reports of the same thing but naming different companies, I think someone is having a blast rumor trolling.
 
But...but...OLED makers said OLED was just around the corner!
:rolleyes:

Anyway, if it's true that Apple uses Toshiba for iPhone screens and Sharp for iPod screens, couldn't both be true? The 100 billion yen estimate could just be a generic estimate for a high tech production facility.
 
Take 2!

Sounds like Apple is still fishing for a partner to do the displays and Sharp and Toshiba have bid on the gig and that's what's getting pick up as a rumor.

Otherwise, Apple is expecting a whooooole bunch of iPhones to be produced!
 
Someone is bound to be investing that kind of money in display manufacturing, and since iOS devices have such huge volume, it only makes sense Apple would be involved. What I want to know is when are they coming out with scratch-n-sniff displays :D
 
res1233 said:
After two reports of the same thing but naming different companies, I think someone is having a blast rumor trolling.
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I heard from a guy who heard from a guy that Pepsi and Apple were going to join up and design a soft drink cell phone device. The story will come out then the rumor will switch to Coke being the company! :D
 
herro said:
It's already in use by multiple devices.

Why the rolling eyes?
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OLED manufacturers have been spreading rumours about Apple strongly considering OLED in their devices for years, with the switchover always being just a revision away. They are still not in use by Apple.

This is getting off-topic, but OLED has a lot going against it, from cost/availablity, to quality/usability, to all signs pointing at Apple being completely dismissive (and now apparently funding next-gen LCD plants). The OLED camp appears to be ever-desperate to look like the next big thing, but it's not at all clear that it will or should be.

Getting a rumour (from OLED makers) about OLED being one step away from acceptance at Apple (quantity), followed immediately by what seems to be actual news about Apple's future LCD manufacturing plans, is so very typical of the whole interaction.
 
swarmster said:
But...but...OLED makers said OLED was just around the corner!
:rolleyes:
Click to expand...

Yes its just around the corner and then look down at the waste basket. :p

Who know when they will bring out OLED that we can actually purchase without taking out a mortgage. :rolleyes:
 
Why not here?!

Forgive my rant, but I'm sick of everything being built in China! Why not here? Why not give companies a tax incentive to build new plants and employee Americans? It's been noted that employees in such Chinese based companies are now generally earning more than the average American worker, negating the talking point that companies can't afford to pay Americans (IDK about Union issues). Ever since Walmart strong-armed Rubbermaid to make their products in China in the 90's, in order to build Walmart's in the towns Rubbermaid once employed its workers, I've seen more and more companies outsource. This needs to stop.

/end rant
 
bedifferent said:
Forgive my rant, but I'm sick of everything being built in China! Why not here? Why not give companies a tax incentive to build new plants and employee Americans? It's been noted that employees in such Chinese based companies are now generally earning more than the average American worker, negating the talking point that companies can't afford to pay Americans (IDK about Union issues). Ever since Walmart strong-armed Rubbermaid to make their products in China in the 90's, in order to build Walmart's in the towns Rubbermaid once employed its workers, I've seen more and more companies outsource. This needs to stop.

/end rant
Click to expand...

BECAUSE IT COSTS MORE TO MAKE PRODUCTS HERE AND MANY PEOPLE WONT PAY THE PRICE. I know it would be nice, but wishing doesn't make it so. Next time, we have to make sure we vote into office people who will fix up our economy so it can be cheaper here. Ranting about it solves nothing, and I'm tired of explaining it. Next time, maybe we shouldn't vote for people who suck at their job. Just a thought.
 
bedifferent said:
Forgive my rant, but I'm sick of everything being built in China! Why not here?
Click to expand...

There are plenty of products made in the US.

The fact you asked that question means you won't spend the money to buy them, because they cost significantly more than the mass produced stuff you see in stores.

If you were shopping in their price brackets you'd already be looking at their products and wouldn't need to ask.
 
res1233 said:
BECAUSE IT COSTS MORE TO MAKE PRODUCTS HERE AND MANY PEOPLE WONT PAY THE PRICE. I know it would be nice, but wishing doesn't make it so. Next time, we have to make sure we vote into office people who will fix up our economy so it can be cheaper here. Ranting about it solves nothing, and I'm tired of explaining it. Next time, maybe we shouldn't vote for people who suck at their job. Just a thought.
Click to expand...

It's not just a simple answer as that, because, the more jobs you send to China, means the less jobs here. The less jobs here, means people have the inability to buy more products. Buying less products means less revenue/profit.
 
ArcaneDevice said:
There are plenty of products made in the US.

The fact you asked that question means you won't spend the money to buy them, because they cost significantly more than the mass produced stuff you see in stores.

If you were shopping in their price brackets you'd already be looking at their products and wouldn't need to ask.
Click to expand...

You are making an unfounded judgment regarding where I shop and what I buy. In fact, I am just the opposite, I spend more on products that I research to determine where and how they are manufactured, its impact on the economy and the environment, which usually means I am spending more money. I don't shop at Walmart, Bestbuy, Target, etc. I refuse to, and will spend extra money on purchasing products I know are either American manufactured and/or sold in local small businesses (ex. Tekserve in NYC for my Apple needs). It has nothing to do with spending money, I am fortunate enough to have the ability of purchasing products at any price point (I recently purchased a Pioneer Elite KURO before Pioneer officially ceases manufacturing of their panels as Panasonic purchased the company, and point, Pioneer does make THE BEST plasma systems, or did).

So no, it's nothing to do with my inability to shop in various price markets. It's the fact that many goods purchased in the U.S. are manufactured in China, then disposed of in third world nations.

Read "The Story of Stuff", it is very enlightening on American capitalism, how manufacturing overseas began (it is not just saving money but other nations have lesser environmental restrictions allowing companies to pollute without penalty), and the impact of our garbage disposal on other nations (e-waste from cheap, disposable electronics have been polluting the water and causing cancer and other diseases in which they are dumped).
 
kiljoy616 said:
Yes its just around the corner and then look down at the waste basket. :p

Who know when they will bring out OLED that we can actually purchase without taking out a mortgage. :rolleyes:
Click to expand...

you have posted the dumbest response ever.

the Samsung Wave is $299 OFF CONTRACT and comes with a SAMOLED display (even better than a regular OLED)

in fact now that i think of it all SAMOLED devices are cheaper than the iphone off contract
 
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