But seriously Tim Cook, Australia is one place where the satellite service will be a huge winner. With a population of about the same as Southern California, 26M, covering a land mass of about 90% of continental USA you would reckon every man and his (her) dog will want an iPhone.
If you have ever travelled over the hill from Sydney (east cost) and you really will know what I mean. You could plot a route to the west coast, over 4,000 kms away, and no see another person if you did not want to.
So get on with it fella and launch down under as soon as possible!