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Apple Announces New MacBook Airs with Haswell Processors and 'All-Day' Battery Life

KylePowers said:
Almost twice the battery life, almost twice the graphics power, and 802.11ac? I wouldn't call that necessarily minor. What were you expecting? Built-in coffee maker?
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Wasn't it only 40% better graphics? But yeah,*very nice battery life, I think that is a MAJOR feature.
 
Although I think the bump in battery life in the new MBAs is impressive, it's not quite enough to convince me to give up on my current 2010 13 inch MBA, which still has almost 5 months of Applecare coverage remaining. I think for me the percentage call is to see what the options are in November, after my Applecare coverage expires.
 
4-5 hours more battery, 40% better graphics? Sign me up. That's all I wanted. The rest of it is just icing on the cake.

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portishead said:
Probably, but I'd rather have Retina with 7-8 hours, than non retina with 12 hours.
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Sounds like the rmbp 13" is perfect for you. I'd never give up 1/3 of my battery life for a sharper screen.
 
Just ordered 11" upgraded to i7 and 8 GB RAM.

Can't wait!!!

It's also nice to see these have the HD Graphics 5000 instead of the 4400 or 4600.
 
I was really hoping for an IPS display, all the other new features don't make a big difference to me, too bad.
 
im very dissapointed.

cant believe that they dont update their "flagship" pro-line to haswell.

thats really really dissapointing.

i got an MBA late 11. but come on... battery life and still dualcore? thats all after 2 years of "innovation".



hope they`ll update the 13" rmbp soon.
 
Just bought the 11 inch, 8gb ram and 256 gb flash. Education pricing of course. Can't wait for Mavericks to hit it...
 
Hmm. Stock RAM still 4GB. Is it me or is that just silly? OS X will eat that up in no time.
 
I don't mind it not having Retina, but I was hoping for a smaller bezel and maybe other slight visual changes. Still might sell my mid-2011 decked out iMac and go mobile with one of these... just wishing the grey/silver bezel didn't seem so apparent.
 
So are there any differences between the previous models and these other than processor?

For example, is the $1299 model the same storage and whatnot as before?
 
Looks like we'll have to wait until next year for a screen update for the MBA. One year away from MBA perfection (great battery life, great looking display). Oh well, more cash available for the next iPhone, iPad 5, iPad mini 2, PS4, etc.
 
KylePowers said:
Almost twice the battery life, almost twice the graphics power, and 802.11ac? I wouldn't call that necessarily minor. What were you expecting? Built-in coffee maker?
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Thank you. I just need a secondary unit and this MBA will do just fine. I'm not worrying about retina screen.
 
identity said:
It's all hype until the analysis proves it. All Haswell chips are getting battery life increases on top of a higher screen resolution that other companies have made.
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yes - it goes without saying that we are working under the assumption that they're not grossly misrepresenting their technology.
 
Software is important, but if Apple doesn't pick up the pace with hardware development, they'll be down the toilet in less than 5 years. Extending battery life with no other measurable improvements isn't innovation, it's doing the bare minimum.
 
Chub said:
My thoughts exactly, I can't really see someone not being able to charge their MBA within even 7 hours let alone 12 and on that point, who would be using the MBA for over 7 hours without being anywhere near a plug socket.
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People on Airplanes, maybe?

Not only that, but sometimes, even though there's a plug around, it's just not convenient to plug it up.

For people that do work outside of the house, the impact of this is huge.
 
pscl said:
im very dissapointed.

cant believe that they dont update their "flagship" pro-line to haswell.
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MBA most benefits from Haswell because its the most portable of the portable Macs. Also MBAs are a campus fav and Apple is gearing up for back to school, esp. entering freshmen buying now with their HS graduation gift money.

The MBPs will be coming sooner rather than later I suspect -- probably alongside the new iMacs next month, but before the summer ends I suspect.
 
Is it just me, or is this the smallest leap in price from one size to the next? 11" to 13" is only $100 difference. Compare to rMBP difference around $700. That's impressive, since it's usually price that holds me back from getting the size up!
 
Chub said:
My thoughts exactly, I can't really see someone not being able to charge their MBA within even 7 hours let alone 12 and on that point, who would be using the MBA for over 7 hours without being anywhere near a plug socket.
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Lots of people. Students -- not all classrooms have plugs @ desk. Travelers -- airports only have so many plugs. Coffee Shop customers -- same as previous -- limited plugs. Also a lot of people are on the go, go, go which is why they have an MBA in the first place (it's light but powerful). They might be near a plug but don't have time to stop and charge.
 
paulloewen said:
Is it just me, or is this the smallest leap in price from one size to the next? 11" to 13" is only $100 difference. Compare to rMBP difference around $700. That's impressive, since it's usually price that holds me back from getting the size up!
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You can't go wrong with the 13". A fantastic machine.
 
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