Apple Asks Users to Submit Their Best 'Shot on iPhone' Photos for New Challenge

[domneedscoffee]

I'm a big fan of good candid photography- real smiles instead of forced grins and such... but photography, even back in the film days leans quite a bit on how one processes the shot. Do a lot of people go crazy with filters and generally over-process stuff? Yes, but that just means a lighter touch is required. I shoot nearly all my stuff purposely one stop dark so as to save the highlights, so necessarily I have to process everything to brighten it up a bit. If I just took what was shot and didn't touch it the photo wouldn't really represent what I had seen in real life. I submitted the following photo to their contest. Shot on an iPhone SE with Adobe Lightroom mobile-- multiple portrait orientation shots that I stitched together (and processed!) in Lightroom on my Mac.

Incredible, and off a SE. But I imagine the disappointment when someone tries to take the same photo of theirs haha...

 

[Apple_Robert]

Yeah, seems pretty terrible from the rules:

6. Prize(s). Ten (10) winning Photos will be featured on Apple Newsroom, Apple’s Instagram channel, apple.com, in Apple retail stores, and billboards around the world, as determined by Sponsor in its sole discretion. Prize is non-transferable. No substitutions or cash redemptions. Prize has no cash value.

Congrats on getting street credit, now everyone will assume you stole Apple's ad. I would submit some photos I took, but not for this. 'If you win, we get to use your photo across all media platforms, and we also retain commercial rights for 1 year. You can have... Bragging rights?... I guess?'

Edit to correct my previous statement: Here's the line:

Providing a Submission constitutes entrant’s consent to give Sponsor a royalty-free, irrevocable, non-exclusive license to use, reproduce, publish, and and display such Submissions in whole or in part, on a worldwide basis, in any form, media or technology now known or later developed for one year for purposes of implementing the Contest.

That is a terrible deal for contestants. No way I would enter with those stipulations.

 

[Blackwell]

Waaaaaaay ahead of you! I think we've got a real winner right here:

View attachment 816943

I couldn't find you on Instagram.

 

[opfreak]

perfect way for apple to hide all the images of people have problems with apple devices.

 

[Octavius8]

I would love to see a "shoot on Huawei" or "shoot in Samsung" or "shoot on Pixel" initiative so Apple realizes they need to step up on the camera department. iPhone photos are subpar compared to the best other offer for similar or even lower price. The famous hardware and software integration is becoming less and less strong every iteration of iPhones. But why improve the cameras if they "just work", right?.

 

[td2243]

everything in its right place.

I’m glad someone likes it.

 

[solideliquid]

Does Apple see hashtag photos on Instagram if your account is Private?

 

[freezelighter]

Already at IPPAWARDS.
Will submit it here too.
iPhone X, Switzerland.

 

[Greymacuser]

Notice how Apple asks for meaningless junk like this and never practical things like:
"Show us ways we can improve our hardware/software"
"Show us your best desktop ideas"
"Show us your best OS recommendations."

Y'know, things that actually would matter to the operating system and Apple as a whole.

 

[69Mustang]

Can somebody call Taylor Swift? Maybe she can get Apple to cough up the dough to show appreciation to the artists.


Unrelated tangent: Isn't it weird that cough and dough are spelled essentially the same (save one letter) but are totally different sounding words?
/reduces med dosage

 

[rjohnstone]

Can somebody call Taylor Swift? Maybe she can get Apple to cough up the dough to show appreciation to the artists.


Unrelated tangent: Isn't it weird that cough and dough are spelled essentially the same (save one letter) but are totally different sounding words?
/reduces med dosage

Don't get me started....
Trying to explain why "Good" and "food" are pronounced differently to my 8 year old is always amusing.

As for the contest... I can see submitting pics taken straight from the phone or at the most, edited with the stock software ON THE PHONE.
A pic edited by third party software is kind of cheating.

 

[beermode]

That Petra image looks crunched by aggressive sharpening.

 

[nihil0]

Here's my problem with the contest: if the winning photos would be only featured on Apple website and social networks as competition winners, the exposure argument would be OK. But since they want to use winning photos also commercially, they should pay the winners money or Apple products. There is no exposure in gigantic billboard if no one knows who shot it.

 

[greenmeanie]

Sometimes you just need to do things for fun and no rewards.

Here's my problem with the contest: if the winning photos would be only featured on Apple website and social networks as competition winners, the exposure argument would be OK. But since they want to use winning photos also commercially, they should pay the winners money or Apple products. There is no exposure in gigantic billboard if no one knows who shot it.

 

[nihil0]

Sometimes you just need to do things for fun and no rewards.

Were this some lame contest from some mildly-known company or website, I would give this a pass. But this is Apple - almost trillion dollar company which has always closely worked with musicians, photographers, digital artists and so on. So don't tell me they haven't got couple of thousands of dollars to spend for gifted people.

 

[recoil80]

Were this some lame contest from some mildly-known company or website, I would give this a pass. But this is Apple - almost trillion dollar company which has always closely worked with musicians, photographers, digital artists and so on. So don't tell me they haven't got couple of thousands of dollars to spend for gifted people.

Yeah
I mean they could give away an iPhone or an iPad Pro to the winners, or a gift card to spend on their stores. Would cost them nothing

 

[I7guy]

Here's my problem with the contest: if the winning photos would be only featured on Apple website and social networks as competition winners, the exposure argument would be OK. But since they want to use winning photos also commercially, they should pay the winners money or Apple products. There is no exposure in gigantic billboard if no one knows who shot it.

True, but no one is forcing anybody to participate. If you win you get to see your photo publicized, although uncredited.

 

[5hugknight]

That is a terrible deal for contestants. No way I would enter with those stipulations.

Agreed.

This is a corporations cheapest way to get great photos. It is a bit shameful for Apple, and hurts their brand amongst professionals IMO.

 

[Return Zero]

Anyone know if they're taking multiple submissions? Sounds like from the rules you can only submit one photo, but it never makes that explicitly clear.