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Apple, BMW Could Resume Talks Over Possible Apple Car Partnership 'At a Later Stage'
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There's nothing magic about it. They just put in more batteries at 2-3 times the cost and almost 2000 pounds additional weight (which makes it pretty inefficient as EVs go). Building an expensive high-end car in small numbers is not that difficult (even small outfits like Fisker can do it). Scaling it to the mass market is a whole different story. We'll see what the market looks like when the Model 3 comes out (which may well take another 5 years at the current pace).
The Tesla is a honking great sedan with more space for batteries under the floor.
The i3 and the Zoe are small town/short commute cars and probably not your first choice for long trips. The only reason for mentioning them in the same sentence as the Tesla is that they are electric - otherwise, they're simply not in contention.
The 'missing link' so far is a medium-sized car that is good for both city/short commute and occasional long trips, the way a petrol car can be.
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If Apple makes a car, Tesla won't have a chance. Musk is a great engineer but a bad designer – he does not know how to set up a company that thinks differently that will keep on innovating and changing it's mind. I mean why do the Tesla cars look like a normal gas-powered-vehicle on the outside when they've changed so much of the insides? Engineers need good industrial designers...
Samsung's never made cars and like AAPL most likely never will.
Renault Samsung cars are/were rebranded Renault-Nissan cars.
They don't want to make a TV. Why should they? The current Apple TV is selling great, and customers don't have to buy a new expensive display but instead connect it to their current.
To keep then expectations high. How do you keep a girl around when you have nothing to offer??? keep telling her stories about the future and expectations. Apple has no innovation, the Apple Watch was over estimated and during Christmas people would have to chose between a new iPhone, a new iPad, probably a new Apple TV before an Apple Watch unless you are into fitness or sick about something and need the monitoring, other than that Apple has nothing "revolutionary" to offer and they sell as a revolutionary company. In other words, Apple is overrated and the shares have been going down for the last six month as well. Personally I believe is very irresponsible from Tim Cook creating false expectations unless you are very good at making up excuses as Steve used to do from time to time, Steve was a very good show man ina good way, Tim is not.
Samsung motors was founded in 1990s and made cars before being sold to Renault.
And it continues to make cars.
What are you talking about? Have you seen a Tesla? The car is a work of art. Perhaps you would prefer they look like Volvos.
No my comment referenced design. "My design pet-peeve is: the automotive industry. There were moments when cars somehow encapsulated everything that was good about progress. But right now we’re at the bottom of a trough." – designer at Apple, Marc Newson https://www.macrumors.com/2015/08/13/marc-newson-auto-design-lacking-progress/
And don't tell me Tesla is totally different.
"Has anyone noticed how similar the Model S resembles the Jaguar XF
TJ911Turbo? – Yes add the Lotus Eterne, the Maserati Quattroporte, the Aston Martin Rapide, some say volvo s60, and more and more, mazda 6 or 3, you may add hyundai elantra 2012. Who copy who? Everyone I think. Flavor of the day." http://my.teslamotors.com/it_IT/for...ticed-how-similar-model-s-resembles-jaguar-xf
Looks reflect ideas. If Tesla is so new then why isn't it reflected in the outer shell? If Apple makes a car it won't look like a car.
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AAPL are much closer to TV business than car business. They have much more knowledge in this market, and much more money to make, and with much less risk.
Those who think they'll make a car before a TV just know nothing about AAPL strategy. And they don't seem close to releasing a TV.
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They've never made a car, just rebranded other manufacturers' cars for gullible people thinking Samsung is a carmaker.
https://en.wikipedia.org/wiki/Renau...gs:_Samsung_Group_era_.281994.E2.80.932000.29
Model lineup
- SM3 (compact four-door car based on the Renault Fluence)
- SM5 (mid-size four-door car also marketed as the Renault Latitude and Renault Safrane, based on the Renault Laguna III)
- SM7 (large four-door car sold as Renault Talisman in China)
- QM3 (a mini-crossover based on the Renault Captur. It is the first car of RSM that is not assembled in South Korea)
- QM5 (the first crossover from Renault Samsung based on the Nissan X-Trail, also marketed as the Renault Koleos)
Oh I'm sorry, you know Apple's strategy. And you usually do the least risky thing? The iPhone, Watch and the iPod were risky. A car could potentially make them 100x what a TV can.
And you haven't answered my original argument. "The current Apple TV is selling great, and customers don't have to buy a new expensive display but instead connect it to their current." What strategic benefit would a whole TV bring? Why would customers buy it, instead of the current Apple TV-box?
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Speaking of TV, AAPL had claimed to have managed to "crack it" and was expected come with something selling as good as iPhone.
They haven't, while with people turning to 4K there is a huge potential to sell units.
If they can't do that, how could they come in the car business ? Companies have over 100 years old experience and a uncountable patents. AAPL holds none in the car business. Hence they won't produce an automobile, just like Samsung never has. Maybe at best they'll do the same and rebrand real carmakers cars.
And by the way,
1- Lots of mobile MP3 players were already on the market when the shuffle came out
2- Lots of smartphone were already on the market when the first iPhone came out.
3- Lots of watches were already on the market when the iWatch came out.
This means they didn't create markets out of nothing taking incredible risks. The guy who took risks were the one who created companies such as IBM, AAPL, SONY in the begining (or the ones dealing with them nowadays like GT Advanced).
Now these huge companies are ruled by billionaires making safe bets that at least brings back as much as they cost, looking for another golden egg after the iPhone: entering the car business is neither safe nor much profitable.