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Just did my Daily Spot Check, & there is plenty of Availability here in CA for the two iPhone 12 Pro models !

230M Unit Sales seems too high, & UN-believable !

Apple hasn't reached that level since 2015.

Based upon past history, 210M-215M in Unit Sales would be a much more believable number.
 
Some analysts were talking about a "supercycle" with iPhone 12. Looks like they were right.
They were wrong but got lucky. People can’t gift experiences over the holidays because of the pandemic, so all of those hundreds of billions of dollars are going into consumer products instead.
 


Apple has reportedly tasked suppliers to produce up to 96 million iPhones for the first half of 2021, a nearly 30% year-on-year increase, following a late surge in demand for the iPhone 12 amid the global health crisis.

iphone-12-pro-max-iphone-12-mini.jpg

The robust orders are said to include the latest iPhone 12 series and the older iPhone 11 and iPhone SE, although industrywide shortages of key components could make the target unrealistic, according to sources who spoke to Nikkei Asia.
GF Securities analyst Jeff Pu told Nikkei that most suppliers and market watchers are optimistic about 2021 demand, and said he believes iPhone shipments will "certainly" return to growth next year. Despite the upbeat forecast, however, Pu cautioned that there remain uncertainties about whether next year's "iPhone 13" series will be as hotly anticipated as Apple's first 5G iPhone lineup is proving.
Apple is expected to continue offering four iPhones in 2021, with no changes to the sizes. So we can expect a 5.4-inch iPhone mini, a 6.1-inch low-cost iPhone, a 6.1-inch Pro model, and a 6.7-inch Pro Max model. Major design changes are not foreseen, and 2021 iPhones are likely to have the same feature set as the 2020 iPhones, but we can probably count on camera improvements, a faster A-series processor, and a new 5G chip made by Qualcomm.

Rumors suggest at least one iPhone in 2021 could feature a portless design that relies entirely on wireless charging rather than a Lightning port, though it's not clear if this will pan out. Apple could also shrink the notch in 2021, with one rumor suggesting a shallower notch with a reduced height rather than reduced width will be added to the iPhone lineup.

Article Link: Apple Boosts iPhone Orders By 30% for First Half of 2021 Following Strong Demand
Portless iPhone. Haha. Nope. Not ever.
 
Some analysts were talking about a "supercycle" with iPhone 12. Looks like they were right.
No surprise there.

During a year when travel has been restricted, vacations have been cancelled, and common luxuries like eating at a restaurant are no longer an option for many, getting a new phone has likely been a reprieve from the new stresses and disappointments we've experienced. I think a little "treat yo' self" is something everyone needs in this moment for their own mental health -- whether you've been overwhelmed working in healthcare, deal with kids learning from home, or were subject to COVID firsthand and recovered.

Not to be ignorant of the job losses and pay cuts many people have experienced this year, but not everyone has been lining up at food banks. Many people have actually had the opportunity to build up a small savings for the first time in years due to effectively being forced to not spend money. It isn't entirely surprising to me that some people have chosen to dip into that newfound expendable budget to treat themselves to a new phone since they saved thousands this year by staying home instead of taking a travel vacation, reduced gas/car maintenance expenses by working from home, and no longer partake in common expenses like going to a bar, restaurant, or movie theater.

The pandemic aside, I think many people have also been on models that were due for an upgrade. There were a number of people on iPhone 6/6s/7/8 waiting for a new smaller model that wasn't gimped like the SE. Some were on launch-day iPhone X and ready for updated hardware. A lot of those phones had subpar Intel cellular radios. Personally, my iPhone X was getting quite long in the tooth. Even the Qualcomm cellular radio didn't support many of the newer technologies that improve coverage and speed, and both suffered. The battery was failing. And most of all, the size and weight were simply too unwieldy to pass up a more compact iPhone that still has a good camera and the latest CPU.

The culmination of these factors seem like great ingredients for a "supercycle" to me. I have a feeling by September 2021, there will be another audience of iPhone XS and 11 users ready for an upgrade and the economic recovery will help sustain it. Perhaps it won't be as dramatic of a "supercycle" if it's simply a "12s" using the same design with a 120 Hz always-on display and an updated CPU with incremental performance and power improvements, but if they reintroduce Touch ID or some other significant improvement, I think you'll see a wave of X, XS, 11, and even some 12 owners all jump on the 2021 iPhone.
 
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Yep love mine, but appears most people do prefer lugging around the bigger phones. It might make sense to put the mini on a two year refresh/update cycle instead of every year.
I was intrigued by the mini. But my old eyes said I should get the regular 12. I had an XR and an 11 before. I was pleasantly surprised when I got the 12. It feels smaller and lighter than the 11. Well, it is smaller and lighter but it feels like there is more difference than there actually is.
 
December/January is usually “silly season” (“Apple cut orders by...”), so this is an extremely rare piece of good news.

Can’t believe the mini is sluggish. I freggin love this thing.
I'll be purchasing mine this week. Already have my DBrand skin and case for it ready. .

The Mini is NOT getting enough attention by Apple and I worry this 12 Mini will be a one-off not returning in 13 mini due to 'sluggish sales'. I pray not but would be nice if Apple did NOT cut it's bongo's off by not offering Apple ProRaw ~ since it's a chipset/cpu based solution implementation in software.
 
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I mean, AT&T is only charging me $13.99/mo for my iPhone 12 Pro Max after I traded in my Xs. Those massive subsidies are what's driving these sales.
 
They plan to produce nearly a quarter-billion iPhones next year. Think about that. The amount is just insanely huge.

Its mind boggling. One would argue thats because of monopoly, but its not. Google, Samsung, Oppo, Motorla, Huawei, LG, Xiaomi... all build phones its just that Apple is superior.
 
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December/January is usually “silly season” (“Apple cut orders by...”), so this is an extremely rare piece of good news.
What do you mean!? Apple is doomed, “antitrust this and lawsuit that”, and M1 sucks, it runs nothing, wait for real life numbers (more real than the real ones available) to show you how Intel smokes it. Plus I won’t be buying the AirPods Max, I would buy them if they were $150, not a cent more. By end of 2021 Apple is gone! Facts!”.
- signed: yours truly, a random Apple basher nihilistic person that has used zero Apple products.

/s
 
Its still not available world wide, we will have to wait until the end of the year to see. I am guessing big sales in less developed countries like China, India, and Indonesia.
I didn’t have a clue that such big markets didn’t have them! Interesting then.
Although it is my understanding that China have quite the difference approach to phones. For example, there’s a gamer and pro gamer segment that buys high spec numbers wise flashy phones, like the edgy looking colorful blasting razr or similar. I do wonder what the everyday layperson chooses there.
 
Pandemic and hard times my ass. Consumer spending is at all time highs right now. Broke record sales for Black Friday and cyber Monday. But, “hard times”..... what a joke.
 
projected to say 100 million units by end of 2020 it seems thats nuts given the state of the world
 
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