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But the costs are greater in the UK.

Store staff cost more, warehousing staff cost more, much longer warranty to cover costs of, far more consumer protections to cover the costs of, then the small difference of the UK price being inclusive of all taxes where the US price is not.

selling and distributing in the UK doesn’t cost the same as selling and distributing in the US

Warehousing for apps? Come on.

In any case, about bloody time UK prices for apps were lowered. Charging the same in £'s as $'s makes absolutely no sense
 
Warehousing for apps? Come on.

In any case, about bloody time UK prices for apps were lowered. Charging the same in £'s as $'s makes absolutely no sense
I was responding to a post comparing the price of a MacBook Air
 
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