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I think these articles always miss the REAL issues with self driving cars:
Government Intrusion

Yes, there are liability questions with self driving cars that will need to be worked out, but there is a bigger picture issue. The government WILL find a way to be able to send commands to the car to override where you are going, to monitor your every move and even to tell the car it can't go anywhere. Hackers could do this as well, there will be no way to fully secure these vehicles from said attacks either.
 
Kudos to Apple for taking a scaled-downed approach and avoiding the potential disappointment of another “not ready for primetime” product as happened with Maps and Siri. Joe Public still has reservations about the technology. Maybe if it proves reliable and likeable with commercial use vehicles first, the public will be more trusting.

How in the world can you be saying "kudos" for this train wreck before our eyes? If it is, as you state, "not ready for prime time", why in the hell are they in it?

BTW, the project, as well as being scaled back has been re-named:

PROJECT TITANIC
 
How many billions of dollars have or will be wasted on this crap? So this is some of Timmy's "Magical Pipeline'? As the years roll on it looks like his pipeline is filled with garbage and hot air.
Something something focus something something RIP Aperture something something courage, say no, etc...

Glassed Silver:ios
 
How in the world can you be saying "kudos" for this train wreck before our eyes? If it is, as you state, "not ready for prime time", why in the hell are they in it?

BTW, the project, as well as being scaled back has been re-named:

PROJECT TITANIC

I’m applauding their cautious approach. Oft times, companies as successful as Apple become arrogant and careless. I’d rather they pilot test their ambition instead of going to market inexperienced and risking their reputation.

True, it’s an odd ambition for Apple to be pursuing. Presumably, they don’t foresee their current products having lasting relevance, or sustaining their size. That’s an issue with huge companies. You have to stay big just to exist. There’s no going back.
 
I’m applauding their cautious approach. Oft times, companies as successful as Apple become arrogant and careless. I’d rather they pilot test their ambition instead of going to market inexperienced and risking their reputation.

True, it’s an odd ambition for Apple to be pursuing. Presumably, they don’t foresee their current products having lasting relevance, or sustaining their size. That’s an issue with huge companies. You have to stay big just to exist. There’s no going back.


There is a huge difference between a "cautious" approach and a half assed not thought through effort resulting in billions of dollars wasted.

How is that "cautious" effort looking to you now in light if this:

Engineers.jpeg
 
I wouldn't call this a "scaled back car effort" so much as I would call it a re-focused car effort. The goal of creating a completely autonomous system is exceedingly ambitious. Rather than trying to create a better car a la Tesla, which seems to have been the initial goal, they are trying to completely re-invent transportation a la Waymo. This is a pivot, but I wouldn't say it's in any sense "scaled back".

I'm still not convinced this is a good use of Apple's particular institutional expertise, but it'll be interesting to see what comes of it.
 
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