This represents another small tweak from previous years in Apple's (annual) executive compensation packages.
Those packages have been consistent for the (now 9) senior vice presidents over the last few years. They've all been getting, more or less, the same compensation (not counting certain smaller benefits, e.g. insurance premiums).
They've been getting a salary of $1 million, non-equity incentive compensation of up to $4 million (determined by company performance), and stock awards valued at $20 million at the time they were granted. For FY 2015 and 2016, the grant value of the stock awards was 60% time based and 40% performance based (determined by total stock return). The time-based RSU vested, in equal portions, in years 3, 4, and 5. The performance-based RSUs vested in year 3.
For FY 2017 the stock award split went to 50% time based and 50% performance based - $10 million fair value at grant date for each kind. The fair value for the performance-based RSUs was (as it had previously been) determined using a Monte Carlo valuation. That meant that the target number for the performance-based RSUs granted didn't match the number of time-based RSUs granted even though their fair values were the same and they were granted on the same date (i.e. used the same closing stock price). Put simply, the total stock return over the relevant 3 years was expected to be better than the target such that more than the target number of performance-based RSUs would be received. That also meant that the value of the target number of performance-based RSUs on the grant date was less than $10 million.
For FY 2018 - which includes the stock awards which were just reported - there seem to be 2 small changes. First, the grant dates for the time-based and performance-based RSUs are different and thus the closing stock price used to determine the share numbers are different. Second, the target number of performance-based RSUs granted seems to be based on their value on the grant date (i.e. they were worth $10 million on that date), not based on the target number needed to make the Monte Carlo valuation yield a $10 million fair value on grant date. (The Monte Carlo valuation will, I expect, still be used in determining the fair value reported for this stock award in the proxy statement for the 2019 annual meeting.)
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Johny Srouji, Phil Schiller, Dan Riccio, Luca Maestri, Craig Federighi, Eddy Cue, and Angela Ahrendts all received 128,584 restricted stock units this month. 64,885 RSUs were awarded on 10/1, while an additional 63,699 were awarded on 10/15.
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You left out Chief Operating Officer Jeff Williams. That makes 8 senior vice presidents. The ninth, General Counsel Bruce Sewell, is retiring so it makes sense that he didn't get a new stock award.
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Ive's promotion to Chief Design Officer a few years back - meaning he is no longer a SVP - was partially so they could stop disclosing his remuneration.
And you can bet that's because he's by a long, long way Apple's highest paid employee.
They weren't reporting his stock awards, or reporting his compensation in annual proxy statements, even before that title change. Apparently he wasn't considered an executive officer. But that title change may well have been motivated, at least in part, by concerns about (potential) SEC scrutiny over the lack of Section 16 reporting for him. The last Section 16 filing for him came in 2009.
