The Information's Wayne Ma today shared an overview of the "unorthodox and costly steps" that Apple has taken to avoid product shipping delays amid the pandemic, including the increased use of container ships, private jet charters, and more.
The report claims that Apple began shipping some AirPods by sea for the first time last year:Apple has occasionally faced some issues with shipping products by sea rather than air. In late November, for example, the report claims that a large container ship headed from China to California tipped over, spilling around 1,800 of its containers into the ocean, and at least one of those containers was holding Beats headphones.
Apple also chartered more than 200 private jets to ship devices in 2020, a single-year record for the company, according to the report:To further speed up deliveries, the report claims that Apple has accelerated a plan to use its retail stores across the United States and Canada as "small distribution centers," allowing Apple's courier partners like FedEx and UPS to collect products from an Apple retail store and deliver them to customers within close proximity of the store. The plan was
first reported by Bloomberg's Mark Gurman in October.
All in all, most Apple products took only a few days longer than average to be delivered in 2020, according to a source cited in the report.
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Apple Has Increased Use of Cargo Ships and Private Jets to Minimize Shipping Delays Amid Pandemic