Hey If I use my iTunes ID (email@example.com) as my iCloud ID, can I add my existing MobileMe email (firstname.lastname@example.org) to it so that back-ups, contact sync, as well as iTunes and App Store purchases are all under the one account but also allowing me to keep my @me.com email address? I know account merging isn't possible. This is a bit different. http://www.karthikk.net/wp-content/uploads/2011/06/icloud-setup-7.png The reason I ask is because if I use my MobileMe ID as my iCloud ID, when I set up a new iOS 5 device I would have to then go into the iTunes settings and change that to my iTunes ID. Overly-complicated and stupid!