So we develop custom applications for enterprise now. The company we develop for then signs it with their distribution cert and what not and distributes the app. They pay us of the development, they distribute.
In this custom B2B model described they speak of a company procuring a developer to make them the custom app. So the developer then makes this app , but only gets paid out of the amount of apps the company then buys? Apple must know that other development money will change hands before distribution/ transaction will occur.
If the company is paying the development house to make the app , why would they then use this model to distribute, in that they'd have to pay a min of $9.99 for each app. Is it the convenience of distribution?