Assume much? I make more than enough money through photography to pay for my professional grade gear. I use the iPhone to take pictures of price stickers at stores, that's about all it's good for.
And even if it were a decent camera, which it isn't, the cumbersome disaster apple has made their iOS and Mac photo app would kill any utility. Memories -- what a great feature except you can't make it skip all those price tag pictures. Everyone takes pics of things like that, signs, their car parking space, a plate of food, etc they don't want in their normal photo view. That Apple doesn't allow for it shows how completely clueless they are.