Apple Leans Into Little Finder Guy With New TikTok Videos

[MacRumors]

When promoting the MacBook Neo, Apple found a surprise hit with a tiny anthropomorphized version of the Mac Finder icon, which people have taken to calling Little Finder Guy. Little Finder Guy starred in some of Apple's early March TikTok videos, and Apple is now targeting Finder fans with a trio of new videos.

Three tutorials on Apple's TikTok account star Little Finder Guy. Videos feature Stacks on the Mac desktop, ring light for video apps, and dictation. The tutorials are all shown on the MacBook Neo, and each one includes Little Finder Guy.

Most of the comments on the videos are about Apple's new Finder mascot. Stephen Hackett of 512 Pixels has created a .3mf file for 3D printing a Little Finder Guy for those that have a printer available.

Android has long had a 3D mascot that's a hybrid between a bug and a droid, which Google calls The Bot, so now there is an Apple equivalent.

Article Link: Apple Leans Into Little Finder Guy With New TikTok Videos

 

[jonnyb098]

They’d make more off these than the actual Neo if they sold them!

 

[jz0309]

I have never knowingly clicked on a TikTok video/link and I will not start because of this little Finder guy ...

 

[iZac]

Maybe they will rebrand Siri with the finder logo / mascot

 

[Naraxus]

Very cute. I hope they make a plushie of him.

 

[turbineseaplane]

I keep checking my calendar.

Almost April 1st, but not quite yet!

 

[neuropsychguy]

This sounds like inexpensive but effective advertising.

 

[Luman]

Give it next gen Siri, make the battery last for 3 days, put the price at $75, and it’ll sell like TP during the pandemic… and yes I’ll be buying one.

 

[boswald]

I STILL want one for my desk, Apple!

 

[dynamojoe]

Great. Now bring back Clarus.

 

[Naraxus]

I keep checking my calendar.

Almost April 1st, but not quite yet!

Really? You have to make a tacky comment about this?

 

[KurtWilde]

Maybe they will rebrand Siri with the finder logo / mascot

They better!

 

[Douglas-NZ]

... I mean, maybe it's just me, but now that I've seen it I can't unsee it.

Imagine it standing with arms and legs straight, and then compare it to the Blue Origin Rocket shape.

 

[XboxEvolved]

Little Finder Guy isn’t real he can’t hurt you. Little Finder Guy:

 

[klasma]

Maybe they will rebrand Siri with the finder logo / mascot

It would be fitting, since it finds so many things on the internet.

 

[DBZmusicboy01]

MacBook Neo is the most successful thing Apple has done since the iPhone X came out. Besides M1.
Hopefully iPhone Ultra Fold will be Magical.

 

[jjm3]

Great. Now bring back Clarus.

Basic Apple Guy has a version where he's walking Clarus.

Lil Finder Guy — Basic Apple Guy

Who is it? What is it? Is it friend or foe? Has it arrived in peace, or is it plotting to corrupt our SSDs and fray our USB-C cables?

basicappleguy.com

 

[Wanted797]

Back in my day

 

[jjm3]

I hope they make an Apple Watch face with him!

 

[CarAnalogy]

Google used to call it the Bugdroid and that was way better, like so many things Google used to do.

Interesting the selection of features they showed with it and the audiences they appeal to.

And yes, I want one.

 

[CarAnalogy]

... I mean, maybe it's just me, but now that I've seen it I can't unsee it.

Imagine it standing with arms and legs straight, and then compare it to the Blue Origin Rocket shape.

Lots of fun objects are shaped that way. Many people’s favorite toy, in fact.

 

[boswald]

Back in my day


View attachment 2618295

Better than Clippy and Microsoft Bob!

 

[diblasio]

And yall said Apple can’t innovate!

I’ll take 100!!!

 

[Radin.Y]

“Can’t innovate anymore my a$$!”

 

[Yr Blues]

They are soft-disclosing what the new AI SIRI will be. 🤔