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Apr 12, 2001
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Apple yesterday lowered prices on its iPod lines in its Australian online store, dropping prices as much as 10% on some models.


153419-ipod_prices_au_040111.jpg


The Australian dollar gained strength on the U.S. dollar in the latter half of 2010, moving from a low of 81 cents in June to near parity by October. The exchange rate for the two currencies has remained near that level since that time, with the Australian actually drifting a bit higher than the U.S. dollar over the past few days. Even with the price drops and accounting for taxes built into the Australian pricing, iPod prices remain a bit higher than they are in the United States, although that is common practice for Apple as it deals with higher distribution in many of its international markets and hedges against future currency fluctuations.

Apple is usually very slow in reacting to fluctuations in exchange rates, preferring to maintain stable price points in each country and typically only changing price points in response to currency fluctuations at the time of new product introductions. Consequently, it is unclear why Apple has decided to drop its iPod pricing, and only its iPod pricing, in Australia at this time. Apple's "Back to School" rebate program offering a free iPod touch with the purchase of a Mac did just end in Australia, but the same program also ended in New Zealand and Apple did not opt to reduce pricing in that country. New Zealand's dollar has not, however, gained as much value against the U.S. dollar over the past year as has the Australian dollar.

Article Link: Apple Lowers iPod Prices Up to 10% in Australia
 

ericinboston

macrumors 68000
Jan 13, 2008
1,945
396
Wow! 10%! I wonder what the people will do with their $18 savings?! So many choices! Apple?...Discount?...Sale Price? The world must be ending.

</sarcasm>
 

djaikon

macrumors newbie
Oct 19, 2007
6
0
Where's the price parity for Canada? We've been paying more than US customers for a long, long time, and our dollar has been worth more for a few months now.
 

NomadicTy

macrumors regular
Feb 11, 2007
244
183
Good for you, Aussies!... Ignore the ignorant comments.

25 % drop for the USD against the AUD. Just goes to show how sad our (US) dollar is. It'll even get worse once all the troubles in EU (banking), Japan, and Middle East are over and people actually take a look at how badly managed this country have been... I guess all empires must end...
 

Boomchukalaka

macrumors regular
Jun 12, 2009
111
4
Meanwhile with the Canadian dollar hovering around near par with the US dollar for more than two years now, we continue to see a 20% premium on Apple product prices in the Canadian Apple Stores :mad:
 

Trakker

macrumors member
Oct 30, 2010
74
0
Does that mean the England will have price cuts too?

Oh wait, it's rip-off Britain.

I need to move country.
 

djgamble

macrumors 6502a
Oct 25, 2006
885
379
Wirelessly posted (Mozilla/5.0 (iPod; U; CPU iPhone OS 4_2_1 like Mac OS X; en-gb) AppleWebKit/533.17.9 (KHTML, like Gecko) Version/5.0.2 Mobile/8C148 Safari/6533.18.5)

Still a ripoff... we always pay more in Australia (although everything is made in China, which is closer to Australia.)

I've got some mates working in the USA who buy me stuff and send it over. I pay them in USD (plus postage) and usually still end up saving 20%+...

One works in Cupertino as well, so I get the odd staff discount (although he doesn't want to stretch it.)
 

djgamble

macrumors 6502a
Oct 25, 2006
885
379
Wirelessly posted (Mozilla/5.0 (iPod; U; CPU iPhone OS 4_2_1 like Mac OS X; en-gb) AppleWebKit/533.17.9 (KHTML, like Gecko) Version/5.0.2 Mobile/8C148 Safari/6533.18.5)

NomadicTy said:
Good for you, Aussies!... Ignore the ignorant comments.

25 % drop for the USD against the AUD. Just goes to show how sad our (US) dollar is. It'll even get worse once all the troubles in EU (banking), Japan, and Middle East are over and people actually take a look at how badly managed this country have been... I guess all empires must end...

Actually quite good for the USA...
We always sell more beef, wheat and uraniun than you guys because it's CHEAP from Australia. You then sell iPods back to us at inflated prices.

A low dollar is good because more people buy your stuff. Our farmers/miners are getting nervous...
 

Full of Win

macrumors 68030
Nov 22, 2007
2,615
1
Ask Apple
Welcome to the new reality of a collapsing dollar. The NT is also getting stronger, below 30 NTD / 1 USD. The KRW is also gaining relative to the dollar, would not be shocked if it crossed the 1000 KRW to 1 USD barrier in 2011.

It's only a matter of time before Foxconn, Samsung and others there will have to raise prices relative to the USD, at which time Apple may very well pass along the increase to us.
 

Thunderhawks

Suspended
Feb 17, 2009
4,057
2,118
Wow! 10%! I wonder what the people will do with their $18 savings?! So many choices! Apple?...Discount?...Sale Price? The world must be ending.

</sarcasm>

Exactly! Looks like some people got their panties in a twist and didn't get my sarcasm:

These price drops are not significant IMO and the thread is a page 2 item.
The " savings" are already available in some retail stores and catalog mail order places, unless you buy at the Apple fixed prices.

Ah, patriotism is funny. They lash out at Americans and I am not even an American. LOL
 

Celtic-moniker

macrumors regular
Jun 23, 2009
124
86
Melbourne Australia
I wish it was for other apple items!

I'd be jumpin' on me Kangaroo, going down to the local Apple shop, slappen' me hard earns down and gettin' one of them new mac mini thingies to replace my 4 year old one, mate!

Ahhem We've been on parity for a while here. I've often thought about buying online from the USA, as often the prices are considerably more than 10% more than the US price.
 

Full of Win

macrumors 68030
Nov 22, 2007
2,615
1
Ask Apple
I wish it was for other apple items!

I'd be jumpin' on me Kangaroo, going down to the local Apple shop, slappen' me hard earns down and gettin' one of them new mac mini thingies to replace my 4 year old one, mate!

Ahhem We've been on parity for a while here. I've often thought about buying online from the USA, as often the prices are considerably more than 10% more than the US price.

Question - is the pouch on your Kangaroo large enough to hold an iPad or 11 inch MacBook Air?
 

brettryan

macrumors member
May 6, 2009
39
0
Ahhem We've been on parity for a while here. I've often thought about buying online from the USA, as often the prices are considerably more than 10% more than the US price.

Agreed, AUD has been cloe to parity since the GFC hit, and it's been at or about parity since the end of last year, financial analysts state the only way it will go down is if US increase interest rates, but that isn't going to happen due to an already crippled market.

Apple have been ripping us off for a long time. To those Canadians complaining, have you seen how much we pay for apple goods?
 

fxtech

macrumors 6502
Oct 13, 2008
417
0
OOOooo now I can finally by an iPod *and* move up from Ramen to Top Ramen! Sweet!
 
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