Apple No Longer Offers Any Devices in (PRODUCT)RED Color

[MacRumors]

Apple's lineup of (PRODUCT)RED products continues to shrink. In fact, there are no longer any devices available in the charity-supporting color option.

Since 2006, Apple has partnered with the (RED) brand to raise money for The Global Fund, an organization that aims to combat diseases such as HIV/AIDS, tuberculosis, and malaria in Africa. Through this partnership, Apple has long offered a (PRODUCT)RED option for some products, but availability of the color continues to dwindle.

The latest example is the new iPhone 16e, which is not available in (PRODUCT)RED.

With the iPhone SE, iPhone 14, and iPhone 14 Plus now discontinued, the final devices that were available in (PRODUCT)RED are no longer on sale. The only (PRODUCT)RED products that remain available are a few cases for older iPhone models.

In addition, Apple has used different branding for newer Beats products available in red, such as Statement Red and Transparent Red.

All in all, (PRODUCT)RED seems to be on its way out, but Apple could always decide to revitalize the partnership in the future.

Apple continues to support The Global Fund through its annual Apple Pay donation program, which ran from November 29 through December 8 last year.

Article Link: Apple No Longer Offers Any Devices in (PRODUCT)RED Color

 

[arkitect]

It is a mystery known only to Tim Cook and his bean counters.

Besides it being for a decent cause, the colour was always one of my favourites.

Look at the new 16e: Black or white. Chicken or Fish…

 

[Astuces iOS]

ok I don't care but make red products that aren't products red

 

[jonnyb098]

I guess Africa is good then?!

 

[BelgianChoklit]

now the money goes to another kind of charity, Apple's pockets.

 

[ericg301]

somewhere in Dublin, Bono sheds a single tear.

 

[MrENGLISH]

now the money goes to another kind of charity, Apple's pockets.

shhhhh.... you're saying the quiet part out loud.

 

[menist]

I have a Red iPhone 14 Plus

 

[Kkspire]

I was waiting for the SE to come in the traditional deep red color. Now I won’t be buying ;(

 

[VisceralRealist]

Sad. Red was a beautiful phone color, and it was for a good cause.

I hope to see more, brighter color options in the future, but between lackluster colors, incremental updates that sometimes are barely updates (AirPods Max), rumors of more ads in more spaces, I hate to use the E-word, but it certainly seems like some of what Apple offers has been getting worse over the years as they prioritize services for that sweet monthly subscription revenue (like all tech companies).

 

[turbineseaplane]

Did my 13 Mini 512GB (PRODUCT)RED just go up in value!!??

(doesn't matter, as someone would have to physically pry it away from me)

 

[turbineseaplane]

Sad. Red was a beautiful phone color, and it was for a good cause.

I hope to see more, brighter color options in the future, but between lackluster colors, incremental updates that sometimes are barely updates (AirPods Max), rumors of more ads in more spaces, I hate to use the E-word, but it certainly seems like some of what Apple offers has been getting worse over the years as they prioritize services for that sweet monthly subscription revenue (like all tech companies).

You don't like the inspiring new 16e colors of "black" and "white"?

🫠 😂

 

[Slix]

This actually makes me really sad. I have the 2nd gen SE in RED, and it's a beautiful color.

 

[applefanboysince93]

Tim Doge

 

[thefrost]

It's slowly dying and it will be dead soon.

 

[TigerNike23]

Oh ok, so let’s raid the AIDS charity to give shareholders an extra 0.001% increase on their return.

What a joke.

 

[DELLsFan]

This is a bummer. I liked the (PRODUCT) RED choices. You don't see very much of them anywhere anymore.

 

[Diopter]

Whenever Apple made an aluminium device in (PRODUCT)RED it was always 🔥

iPod nano was one of my favs...

 

[Etc_]

I guess this means we’re not getting a new Pride Band for the Apple Watch this year either. What a shame, I liked them.

 

[carlsson]

But I have planned to buy my next iPhone in Red! 😫😢

 

[CapitalIdea]

Oh ok, so let’s raid the AIDS charity to give shareholders an extra 0.001% increase on their return.

What a joke.

I think it’s a matter of volume. It would have made far more sense if they released the red products alongside the normal releases, instead of when it was almost time for the next generation’s announcement. I never understood that delay window.

 

[macconservative]

I didnt really buy for Product Red I just liked the color

 

[bunce66]

NEver cared for the extreme Red color. Something red-orange or a more muted red would have been better.

 

[Diopter]

But I have planned to buy my next iPhone in Red! 😫😢

Don't worry, you'll still have the choice of light grey, dark grey, natural grey and warm grey.

 

[sffun]

Product(red) products were so stunningly beautiful. My mom's old iPhone 8 in product red was so gorgeous I feel like the color was better suited to a Ferrari than a phone!

If Apple made product(red) other products, like Airpods, a MacBook, or even an Apple Watch, I would literally re-buy all my Apple products again at full price.