I think $999 (the new price for the white MacBook -- Apple's "best-selling Mac ever") is low enough, having dropped a full $100 yesterday.
It used to be everyone wanted a $1000 laptop
now that they have it, they piss and moan about $200 cheaper. Sure, I guess if they would've announced that the old white MacBook was $799, I would've been very surprised and thrilled -- but you know what,... people would've been biz-nitching that they weren't getting the Aluminum MacBook for $799.
If what you wants costs $999 or $1299 or even more, then save your money until you have enough and go buy it. Or get a credit card and try to pay it off as fast as you can. But please, those people who can't see the value in the $1299 MacBook that was just announced just need to shut up.
Jobs said it best:
"The new MacBook delivers Metal enclosure, much Faster graphics, LED backlit display. To get into these features, yesterday, cost $1999 -- you'd have to step up to a MacBook Pro to get all of these features. Starting today you can get all these features for just $1299. That's $700 more affordable for these key features. Or 35% lower entry price for these features."
Honestly, what's in a name? They could've easily called the 13.3" MacBook the 13.3 MacBook Pro and no one would've thought otherwise. Same uni-body enclosure, major graphics chip increase, glass track pad, etc. Apple is essentially giving everyone a MacBook Pro, despite the name.
While I can understand people griping about lack of firewire and the glossy screen, for the life of me, I don't get everyone all bunched up in the panty area about $200. The new technologies they're offering are certainly worth the couple extra bones you're paying for the new $1299 version vs the $1099 you pay for the white thing.
Grow up. Save your money. Quit complaining. These new machines are awesome.