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Apple Partners With 2018 BRIT Awards, Shares New Apple Music Feature and Playlists

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Apple today announced on Twitter that it was the official digital music partner of the 2018 BRIT Awards, which is celebrated each year with a major awards ceremony in London.

The 2018 BRIT Awards, which just wrapped up, featured performances from artists like Justin Timberlake, Stormzy, Ed Sheeran, Sam Smith, Liam Payne and Rita Ora, Dua Lipa, and Foo Fighters.


To celebrate the BRIT Awards, Apple has a dedicated section in iTunes and the Apple Music app under "Browse" that highlights music from BRIT Award nominees and winners along with exclusive playlists and album compilations. An exclusive live performance from Rag'n'Bone Man is also included in the Apple Music app.

Get ready for the biggest night in British music!Experience highlights from 30 years of The BRIT Awards. #BRITs2018https://t.co/6GSNCOpxKJ pic.twitter.com/gnxuAKVlIx - Apple Music (@AppleMusic) February 21, 2018

Stormzy's Gang Signs & Prayer won the award for British Album of the Year, and Stormzy was also named best British Male Solo Artist. The award for best British Female Solo Artist went to Dua Lipa, and Gorillaz was named the best British Group.

Dua Lipa was named British Breakthrough, and the Critics' Choice Award went to Jorja Smith. British Single of the Year was Rag'n'Bone Man's "Human," Lorde was named International Female Solo Artist, and Kendrick Lamar was named International Male Solo Artist. Billboard has a full list of winners.

The full Apple Music section dedicated to the BRIT Awards is worth checking out if you're looking for a curated selection of playlists and albums from BRIT Award winners.

Article Link: Apple Partners With 2018 BRIT Awards, Shares New Apple Music Feature and Playlists
 

jsmith189

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Jan 12, 2014
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Here’s some fresh negativity: Can we just admit that pop music is in the most dire state imaginable? I mean if you hear a good song now-a-days it practically breaks your ear —

Depends on your definition of "pop" - if you mean purely music that's currently popular, perhaps. But there's a LOT of amazing music still being released, it's just not all necessarily making it to the mainstream ears.
 
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Jesse Waugh

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Nov 10, 2017
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Depends on your definition of "pop" - if you mean purely music that's currently popular, perhaps. But there's a LOT of amazing music still being released, it's just not all necessarily making it to the mainstream ears.

Yes but how do you find it? Listen to Spotify playlists endlessly until you find a few nuggets? The 3 minute song format is simply played out. It served its purpose. This brings to mind the “jingle” writer in Brave New World.
 
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