Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
If you knew how emblematic this building is in Spain, and HOW HARD it has been for Apple to acquire and convert this space, maybe you would not make such remarks.

Puerta de Sol is where all measurements are taken in the country! the 0Km of Spain.

I would like to vote this news as negative, just for the fact that this store is 30 meters from my apartment! so can see me spending even MORE money in Apple :mad:

Make mobilization to build an Apple store in Valencia and not demolish the building "emblematic" :D
 
If you knew how emblematic this building is in Spain, and HOW HARD it has been for Apple to acquire and convert this space, maybe you would not make such remarks.

Puerta de Sol is where all measurements are taken in the country! the 0Km of Spain.

I would like to vote this news as negative, just for the fact that this store is 30 meters from my apartment! so can see me spending even MORE money in Apple :mad:

Hey thanks for that.

I didn't know anything about. Fair enough.
 
Seven Floors?

It is unlikely that Apple will devote the entire seven floors to retail store space, presumably using some of the upper floors for office space to support the company's operations in the region, so it is currently unknown just how large the retail space will be.

I'm counting five floors above ground (two lower floors in redish brick (?), and three upper floors in pink or beige, probably the hotel. So if there are seven floors, there must be two basement floors, which may not be optimal retail space.

Can anyone in the city wander over and count the floors?

I realize the NY 5th Avenue Apple store is underground, but Steve blew a hole in the sidewalk above and erected (landed?) a glass cube from outer space to get some light down there.
 
Yes, Seven Floors

I'm counting five floors above ground (two lower floors in redish brick (?), and three upper floors in pink or beige, probably the hotel. So if there are seven floors, there must be two basement floors, which may not be optimal retail space.

You missed the top floor, it is harder to see because it has a 'patio' up top. So, with one basement, the top floor and the five levels you counted, that makes seven.
 
That building looks like the one with the cake shop on the left side on the ground and 1st floor?

Can anyone confirm that?
Nope. The building you mention is just in the opposite side of the Puerta del Sol square.

http://maps.google.com/maps?f=q&source=s_q&hl=en&geocode=&q=puerta+del+sol+madrid+spain&aq=&sll=37.996163,-95.712891&sspn=49.57933,98.4375&ie=UTF8&hq=&hnear=Puerta+del+Sol&ll=40.416572,-3.704533&spn=0.003067,0.006008&t=h&z=18&layer=c&cbll=40.416599,-3.704417&panoid=Q3noijBOTzxGHwA-xtK_Lw&cbp=12,305.27,,0,3.46By the way, the cake shop is "La Mallorquina"
 
I am even more surprised to see Apple considering the opening of a store in Spain, one of the world champions of unemployment and recession - there are surely many other areas in a number of developed and emerging markets with MUCH higher purchasing power...Spain is not one of them.

p.s.: No offense, I love visiting Madrid - but it was more of a question on the best places for prospective Apple Stores...

Apple don't exactly target the bottom end of the social ladder. I'm sure the unemployment rate for Mac users is significantly lower than average.
 
I think Apple should really push to expand its European outlet numbers, focusing on covering as much of the continent as possible. The Premium Resellers are great and all, but I'd still prefer the real thing.

One or two stores in Northern Europe wouldn't hurt...
 
For my Spanish final I have to read an article from a Spanish newspaper, today my teacher showed us an example from "el pais" and it happened to be this article! I'm definitely doing my final about this story!
 
Wirelessly posted (Mozilla/5.0 (Linux; U; Android 2.3.4; en-gb; Nexus S Build/GRJ22) AppleWebKit/533.1 (KHTML, like Gecko) Version/4.0 Mobile Safari/533.1)

Joshwawilson said:
For my Spanish final I have to read an article from a Spanish newspaper, today my teacher showed us an example from "el pais" and it happened to be this article! I'm definitely doing my final about this story!

Historia fresca, hermano! I jest

(Quick and dirty Google translate!) :p
 
I am even more surprised to see Apple considering the opening of a store in Spain, one of the world champions of unemployment and recession - there are surely many other areas in a number of developed and emerging markets with MUCH higher purchasing power...Spain is not one of them.

Spain has also one of the 12 largest economies in the world. And yes, their economy is in a recession. But I guess Apple should have also frozen their store openings in the USA since we also are going through a recession and are going through a relatively high (historically) unemployment rate.

Recessions and economic downturns are a great time for corporations with cash to expand and increase market share/presence. Among other things, because property and assets are much cheaper than when the economy is booming. If the Spanish economy was going at full speed now, that place in the center of madrid would cost orders of magnitude more. As it is, Apple is getting a great real estate deal, in the center of one of Wester Europe's largest cities.

p.s.: No offense, I love visiting Madrid - but it was more of a question on the best places for prospective Apple Stores...

Yawn, these "no offense, I have nothing against (insert minority name here), I have a friend who is (minority name), I just don't want a (minority name) dating my daughter" arguments are such a predictable chickeshit way of trying to get away with BS.
 
That would not be too bright of an idea. Taking into account the 20% unemployment rate in Spain. Unless they are planning to get a spot cheap now loose money while the country recovers. So yeah I think its a dumb Idea.
 
Last edited:
Happened to be at this location just yesterday in the evening. A big protest demonstration was going on.
Behind the cars there is the access to the metro station "Puerta del Sol", a high frequency crossing station of three of the most popular lines in Madrid. Several buildings on this place are currently under construction.
 
I am even more surprised to see Apple considering the opening of a store in Spain, one of the world champions of unemployment and recession - there are surely many other areas in a number of developed and emerging markets with MUCH higher purchasing power...Spain is not one of them.

p.s.: No offense, I love visiting Madrid - but it was more of a question on the best places for prospective Apple Stores...

I think you don't know the first thing about Spain and probably have never even been there.

Anyway, if recession and unemployment were factors AGAINST opening an Apple Store, then there wouldn't be any Apple Stores in the United States right now.
 
I travel extensively throughout Western Europe and have always noticed that there's a big difference in the relative number of Macs you see between different countries, Spain being one of those countries where Apple would appear to have a good customer base. Therefore, irrespective of size of economy etc, I can see why Apple would see this is a good move. That said, I'm surprised they didn't go for Barcelona rather than Madrid, Barcelona being considered one of the design centres of Europe and full of the architecture and young, trendy designer people that Apple loves to associate itself with.
 
I live two minutes away from Sol. This would be quite an addition!!! Although I'm not sure the 50,000 hippies protesting this week in Sol would go for it.
 
Happened to be at this location just yesterday in the evening. A big protest demonstration was going on.
Behind the cars there is the access to the metro station "Puerta del Sol", a high frequency crossing station of three of the most popular lines in Madrid. Several buildings on this place are currently under construction.

THey are always under construction. Gallardón is searching for the lost gold from the Americas...
 
Will Apple put the neon sign back up when the restoration is done? I know the article says it has been temporarily taken down, but things can change.

I'm spanish and living in Madrid, so I can tell you that the sign, while temporary out, will stay up there. I don't like it either, but it's said that the sign is 70 years old or so and it's kind of a landmark.

Personally, I can't imagine how it'll suit the silver bitten apple :confused: but I can't wait for visit the Apple Store when it's done!!
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.