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Apple is offering a limited time promotion that provides up to $100 in additional credit when trading in an iPhone, according to Apple's dedicated trade-in site.

When trading in an iPhone 6, 6 Plus, 6s, 6s Plus, 7, 7 Plus, or 8 towards the purchase of an iPhone XR or iPhone XS, customers can get between $25 and $100 extra.

applebonustradein.jpg

With an iPhone 6 Plus, for example, the normal trade-in value is $100, but with the current promotion, customers will get $200 in credit towards the purchase of a new iPhone.

It appears the trade-in bonus credit is only available when trading in an eligible older iPhone towards the purchase of the iPhone XR and iPhone XS, with extra credit not available for purchases of the iPhone 7 or iPhone 8.

When you go through the normal trade-in process on the trade-in site, Apple offers $150, but if you use the trade-in option during the checkout process of purchasing a new iPhone XR or XS, the bonus trade-in credit is displayed.

applebonustradeinvalue.jpg

As with all trade-ins, to get the full trade-in value, your iPhone must turn on, it must be in good shape with working buttons, and it can't have a broken display. A broken iPhone that does not turn on or has broken buttons earns no trade-in value, though Apple offers to recycle it. An iPhone with a broken display earns a lesser trade-in amount.

Article Link: Apple Promo Offers Up to $100 in Extra Trade-In Credit Toward New iPhone XR or XS
 
Why would someone opt to do this instead of selling it via craigslist or swappa and getting much more money for it? This is akin to selling games to GameStop and getting peanuts when you can cut out the middleman and sell something for what it is actually worth.
 
Lmao Tim wouldn’t be in this mess right now if he just sold the new phones at a reasonable price. Sad!

People have been buying iPhones for 10 years at inflated prices.

Most people here thought Apple should lower them 9 years ago... but Apple was smart enough to keep doing it for 9 more years. Apple now has to be smart enough to find a way to get them down a little without cheapening their brand.

$100 off through loop holes like this is a start.
 
I’m lazy otherwise I’ve seen some 128gb XR’s on craigslist sites for $700ish that I won’t have the money for until I sell me 64gb that is but in a heartbeat.

For my usage I’d take the storage, wide angle/lowlight portrait pics and better battery life over whatever my iPhone X offers.
 
Why would someone opt to do this instead of selling it via craigslist or swappa and getting much more money for it? This is akin to selling games to GameStop and getting peanuts when you can cut out the middleman and sell something for what it is actually worth.

Ease of trade in. Some people don't want to deal with an independent buyer. People have been robbed through Craigslist. Some aren't aware they can. For many it's not worth the extra time required (I can tell you I get paid more per hour than the extra money I'd make going through a private sale, dealing with meeting up, the bargaining, etc).

There are a lot of reasons people choose not to bother.
 
Why would someone opt to do this instead of selling it via craigslist or swappa and getting much more money for it? This is akin to selling games to GameStop and getting peanuts when you can cut out the middleman and sell something for what it is actually worth.
If you don't need to wring every last penny out of your old phone, and are leery of selling on sites where the buyer may complain and request a refund... that's why.
 
Has anyone gotten away with a non-Apple battery via trade-in? I replaced the battery myself in a 6S I want to replace, I know that voids the warranty, but wondering if it's possible.
 
Another underhanded attempt by Apple to subsidize, undercover, price reductions thru Authorized resellers.
And not erode new pricing with flat-out discounts.

[There are plenty of posters in here that argue the price reductions offered on Black Friday or Cyber Monday, at B&H or BB, are not Apple-subsidized.]
 
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Lmao Tim wouldn’t be in this mess right now if he just sold the new phones at a reasonable price. Sad!
Short of lowering the phone price, iPhone Upgrade Program should be restructured for mass majority.

Currently, iPhone Upgrade Program lets you upgrade yearly while paying monthly price that is essentially retail price + AppleCare+, divided by 24 months:
  • iPhone XR:$37.41/month
  • iPhone XS: $49.91/month
  • iPhone XS Max: $54.08/month
I would restructure the plan that spreads payment over 48 months, allowing 1 upgrade every 2 years, making AppleCare+ optional (I can use my credit card's Mobile Protection Plan). The price then becomes:
  • iPhone XR: $15.61/month
  • iPhone XS: $20.81/month
  • iPhone XS Max: $22.90/month
 
I guess this is a good deal since most people don't want or know how to sell their phones on eBay - also those are good returns on the 6s and 6s Plus close to what you'd get on eBay I think.

Interesting Apple is offering this - definitely Apple pushing a bit of an off axis discount.

and here goes another hint that the XR is selling relatively bad.

Saw it posited that there might be a chunk of people that just don't want the face ID change / look / tech - although that would seem to indicate sales of the 8 and 8 Plus should be off the charts...which it doesn't seem to be.

Important to note - worldwide smartphone sales (read Android) peaked in 2016, went down in 2017 and are expected to decline in 2018 as well - maybe the general sales environment is finally catching up to Apple as well.

As noted previously the Xr is $50 less than the 8 Plus was last year with a bigger screen, longer battery life etc. which blows a hole in the overinflated argument.
 
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Clearly targeting iPhone 6 users waiting to upgrade. The other incentives are relatively small.

This is simple sales...I don’t believe it says anything about demand one way of the other. You’re always trying to get people to upgrade and the group with iPhone 6/6s is huge.
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Another underhanded attempt by Apple to subsidize, undercover, price reductions thru Authorized resellers.
And not erode new pricing with flat-out discounts.

[There are plenty of posters in here that argue the price reductions offered on Black Friday or Cyber Monday, at B&H or BB, are not Apple-subsidized.]
Apple has consistent gross margins margins, so they haven’t taken the hit in real numbers.

They also guided for their usual 38.5% GM, so no need to speculate. Whatever they do, it’s within normal range business ops.
 
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I just don't get it.... Apple and carriers keep offering $100 for the trade-in phones... but anybody can just sell their old phone on eBay for minimum double the price... Why do they even bother with something that's never going to work?

And I agree with Chrjy from above... doing this is actually a disrespect towards their customers.
You can sell an iPhone 6 for $300? Or a 6s plus for $500? Show me who’s buying at those prices please. I have a couple of phones that I would ansolutely part with for $800.
 
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