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In its annual ranking of the largest retailers by U.S. sales, the National Retail Federation has pegged Apple in 21st place in 2010 with over $18 billion in sales between its retail and iTunes stores (via The Next Web).

2010_top_us_retailers.jpg



Apple's retail sales grew 32.3% year-over-year in 2010, second only to Amazon's 46.2% growth among the top 100 U.S. retailers. Interestingly, Apple's $18 billion in U.S. sales places the company one spot ahead of department store chain J.C. Penney, which will soon be led by current Apple retail store chief Ron Johnson.

The National Retail Federation's 2009 rankings published last year had Apple in 53rd place with only a little over $6.5 billion in sales. Those numbers would put Apple's annual growth at 175% instead of 32.3%, and thus it is unclear if something has changed in the methodology of the rankings or if there is an error in the data for Apple.

Article Link: Apple Ranks as 21st Largest U.S. Retailer in 2010
 

winston1236

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Dec 13, 2010
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[url=http://cdn.macrumors.com/im/macrumorsthreadlogodarkd.png]Image[/url]


In its annual ranking of the largest retailers by U.S. sales, the National Retail Federation has pegged Apple in 21st place in 2010 with over $18 billion in sales between its retail and iTunes stores (via The Next Web).

Image


Apple's retail sales grew 32.3% year-over-year in 2010, second only to Amazon's 46.2% growth among the top 100 U.S. retailers. Interestingly, Apple's $18 billion in U.S. sales places the company one spot ahead of department store chain J.C. Penney, which will soon be led by current Apple retail store chief Ron Johnson.

The National Retail Federation's 2009 rankings published last year had Apple in 53rd place with only a little over $6.5 billion in sales. Those numbers would put Apple's annual growth at 175% instead of 32.3%, and thus it is unclear if something has changed in the methodology of the rankings or if there is an error in the data for Apple.

Article Link: Apple Ranks as 21st Largest U.S. Retailer in 2010


Walmarts been number 1 for a long time, but of course to reach that rank you must sell a lot of cheap garbage so apple will never reach that spot (hopefully)
 
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apparatchik

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Mar 6, 2008
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Whats really interesting people, is that Apple can achieve such place and high sales number with barely 233 stores... a more interesting approach would have been to see average sales by store... A quick view tells you Apple may very well be No 1 in terms of sales per location... just as they lead in this view almost every metric (revenue marketshare in mobile, laptops, etc...) In capitalism, thats whats ultimately important...
 
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lhawkins

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Jan 6, 2006
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Whats really interesting people, is that Apple can achieve such place and high sales number with barely 233 stores... a more interesting approach would have been to see average sales by store... A quick view tells you Apple may very well be No 1 in terms of sales per location... just as they lead in this view almost every metric (revenue marketshare in mobile, laptops, etc...) In capitalism, thats whats ultimately important...

Actually, I think Costco beats Apple there, but certainly per square foot Apple is first!
 
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phpmaven

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Jun 12, 2009
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The National Retail Federation's 2009 rankings published last year had Apple in 53rd place with only a little over $6.5 billion in sales. Those numbers would put Apple's annual growth at 175% instead of 32.3%, and thus it is unclear if something has changed in the methodology of the rankings or if there is an error in the data for Apple.

I don't know where they came up with 32.3%. If their sales were 6.5 Billion in 2009 and 18 billion in 2010, that's a 175% increase in sales no matter how you slice it. They had Amazon with 12.8 billion in 2009, so obviously their chart is whacked.
 
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RMo

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Aug 7, 2007
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I realize they've been there for a while, but I'm still shocked at how much farther ahead Wal-Mart is compared to even their closest competitor, both domestically and combined domestically and abroad. And I'm surprised Amazon is so low (they're basically my Wal-Mart for things I can't find locally or at Target :)).

I'm curious why the comparisons from last year and their (Apple's) reported growth don't add up, though. Are the numbers not representative of the same measurement? (Or is there different methodology or an error, as the summary suggests?)
 
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chrmjenkins

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Oct 29, 2007
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I don't know where they came up with 32.3%. If their sales were 6.5 Billion in 2009 and 18 billion in 2010, that's a 175% increase in sales no matter how you slice it. They had Amazon with 12.8 billion in 2009, so obviously their chart is whacked.

It says /itunes in the name, which is ambiguous. Are they counting online sales in one place but not another?
 
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jinjo235

macrumors newbie
Mar 18, 2008
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Allston, MA
Interesting Observation...

With 233 stores, Apple made about $18 million or about $75 thousand a store.
Walmart, however with 4,358 stores made about $308 million or about $70 thousand a store. Not that it's hard to image Apple making significantly more than Walmart per square foot, but it's always good for that reassurance! Especially since Apple has only been in retail for 10 years now!
 
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chrmjenkins

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Oct 29, 2007
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With 233 stores, Apple made about $18 million or about $75 thousand a store.
Walmart, however with 4,358 stores made about $308 million or about $70 thousand a store. Not that it's hard to image Apple making significantly more than Walmart per square foot, but it's always good for that reassurance! Especially since Apple has only been in retail for 10 years now!

Those are billions, not millions. 75k only justifies about two employees per retail location in either place.
 
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justinfreid

macrumors 6502
Nov 24, 2009
498
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NEW Jersey / USA
Whats really interesting people, is that Apple can achieve such place and high sales number with barely 233 stores... a more interesting approach would have been to see average sales by store... A quick view tells you Apple may very well be No 1 in terms of sales per location... just as they lead in this view almost every metric (revenue marketshare in mobile, laptops, etc...) In capitalism, thats whats ultimately important...

It's also interesting considering that Apple's products are also carried at a lot of the other retailers on the list.
The potential for growth for Apple's retail arm is tremendous.
 
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PJMAN2952

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May 22, 2011
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I bet Apple can be in the top 10 in couple of years or so. Just need drop their prices a bit lower.
 
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NutsNGum

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Jul 30, 2010
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Wirelessly posted (Mozilla/5.0 (iPod; U; CPU iPhone OS 4_2_1 like Mac OS X; en-us) AppleWebKit/533.17.9 (KHTML, like Gecko) Version/5.0.2 Mobile/8C148 Safari/6533.18.5)

I bet Apple can be in the top 10 in couple of years or so. Just need drop their prices a bit lower.

I don't think that's ever going to happen, on the second point.
 
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Rodimus Prime

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Oct 9, 2006
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Wow Walmarts number 1. Whats this country coming to??!!!

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I bet Apple can be in the top 10 in couple of years or so. Just need drop their prices a bit lower.

I just do not see it happening. Honestly I do not expect Apple to climb much more in the rankings but up at 21 is still very impressive.
What gets me of that list is not Apple being 21 but some of the companies in the top 10. Never though about how much stuff they move.
 
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Corban987

macrumors member
Apr 21, 2011
56
0
Michigan
If apple.com sold the same stuff as amazon.com I think sales would even be better. Imagine if they sold anything just like amazon.com does. I could buy my mac, blank DVD's, a blueray player, a normal netbook, some aspirin all shipped free and in one order... Come on apple start seelling anything......
I could do groceries through iTune on any device and have my shopping list in the cloud with favorites that I can preselect.....
 
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ptruesdell

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Jul 3, 2011
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Additional Data

The numbers I am now interested in are the following:

What is the total number of employees for each company listed.
What is the total square feet of all facilities (store, warehouse, administration).

With these facts we can determine the gross revenue per square foot and employee. I suspect Apple would rocket to the top of the list.

The next figure that I would find of interest would be total corporate debt.

With this figure we can determine the gross debt per square foot and employee. Once again, I suspect Apple would rocket to the top of the list.

The Apple success story is simply one of pure genius on the part of the vision of Mr. Jobs and those he has placed in key positions.
 
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ArcaneDevice

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Nov 10, 2003
762
179
outside the crazy house, NC
I don't see this as impressive at all.

This includes online sales for everything they distribute. They sell digital products for $1-2. It's not as if it's purely ranked on hardware. It's the equivalent of being the best ringtone store.

Separate this into retail brick and mortar and digital sales and then see if it ranks in the top twenty. It won't.

And as for Walmart being number one? Everyone shops at Walmart and they have a huge number of stores. A packet of Gilette razor blades is the same in every store. The only difference is that Walmart do indeed sell things cheaper than most.

If you had the choice of buying the exact same household product in two different stores and then chose one that was significantly more expensive, you obviously value your ego more than your bank account.
 
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Maddix

macrumors member
Jan 25, 2011
42
1
I work for Wal-Mart and earn enough income to afford a MBP. I work in logistics however.
 
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LethalWolfe

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Jan 11, 2002
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Los Angeles
If you had the choice of buying the exact same household product in two different stores and then chose one that was significantly more expensive, you obviously value your ego more than your bank account.
Or you disagree with Walmart's business practices and choose 'vote w/your wallet' by shoping someplace else.


Lethal
 
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ESPN

macrumors regular
Jun 12, 2011
209
0
Walmarts been number 1 for a long time, but of course to reach that rank you must sell a lot of cheap garbage so apple will never reach that spot (hopefully)

"cheap garbage"

You are probably one of the rich millionaires that acts condescending towards the lower class, Walmart is a great company that caters to average Americans, just because the costs are lower, they are not garbage.

I can't believe that many people eat at McDonalds....ugh, their food is so disgusting....

I actually eat McDonalds so I can gain weight.
 
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