It would be nice if all the features that were introduced with the rollout of the Xs, Xs Max and Xr actually worked. I purchased the Xs to be able to get rid of my work Samsung but we are over two months later and the eSim technology is not supported by any carriers in the United States. Come on Apple, get with your carrier partners and get the eSim dual-sim technology working.
Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Apple Reportedly Cuts iPhone XS and iPhone XR Production Orders Amid Lower-Than-Expected Demand
- Thread starter MacRumors
- Start date
- Sort by reaction score
No other can demand the kind of prices Apple does, since Apple tries to sell something where there are no direct competitors. Hence Apple has the widest profit margin, which have also been increasing with their newer products. Essentially their answer to slowing markets is to increase the profits on each product sold, rather than selling more products.
It's not rocket science, just Econ 101: their priority and responsibility is their shareholders and they want a good return of investment from the most profitable most valued company in the world at the moment. What I want, on the other hand is to pay a reasonable price for a phone/tablet/computer without feeling like I am being treated by a dairy cow.
I don't care one bit about Apple relocating to a campus worth $2bn or that shareholders get a good ROI. So I have completely stopped buying new Apple products. I use whatever laptop I get from work, I try to make sure my old iPhones (5S) work as long as they can. When they do finally die, I will go buy an SE. When that dies I will see if I can buy another SE, if not maybe an 8 in a year or two. Worst case scenario I switch over to Android, not the end of the world..
Apple's strategy is profitable in the short run, but in the long run, it will be costly for them. They have been alienating their customers more and more over the years and at some point people will just stop purchasing their products in masses. At that point, or likely just before that point, investors will shift to alternative avenues of investments and in the worst case executives change. I don't think anyone really cares about us as consumers or the reputation of the company. Again, sadly this is basic economics.
Last edited:
I think there are a quite a few of us out there that still like Touch ID and don’t want the phone to unlock with our face. I’m hanging on to my “old” 7 for as long as I can. Still does everything I need it to do.
There are multiple indicators that this year is different. Apple announcing they're not revealing unit sales anymore. The XR not selling out pre-orders at all.
Good news.
I hope they have to reconsider the pricing strategy. They are too greedy right now.
I hope they have to reconsider the pricing strategy. They are too greedy right now.
What 4” phone did you switch to?Apple also slashed iPhone SE production — to zero.
That's when they lost me as a phone customer.
Because he's still riding on the iPhone/iPad tsunami put in place by Jobs. That tsunami is starting to run out of steam, as evidenced by their blatant price increases across the board this year. Google never had such a wave to ride on, everyone knows they are a software company and not a hardware one, and one who makes money off advertising. They could give a **** less if they have to cut their phone prices or do BOGOs, the more people they get in their ecosystem, the more $$$ they bring in. While I thoroughly appreciate Apple's focus on privacy, them banking on hardware sales will only get them so far. One person can only hold so much hardware, while software is ever-evolving and improving. And recent hardware advancements such as the A12 will help to ensure that hardware lasts even longer than it used to. Which is why they are starting to push heavy into TV and other media services that can generate more money.
Not this again. You'd think that after 10 years of reports of "production cuts" based on "unnamed sources," which occur like clockwork every November, people would dismiss them as the bs that they are.
They sure haven't cut down the advertising budget. Every other television commercial is an apple product. Either through an apple add or through a carrier ad.
Product overload.
Product overload.
When you don't/can't innovate the only way to grow is to increase ASP. Eventually you will out-price your market and margins will fall anyway. Tic-Toc Tim!
I don't know how much the size is impacting unit sales. The most popular Android phones these days are all very large. But I agree with you anyway.
Speaking just for myself, I went and looked at the Xr and man it is enormous, definitely too big for me. That would push me to the small Xs, and then I'd have to stomach a $1000 phone, which I would have to think twice (or three times) about. My wife, who is on her second SE, is also uninterested in such a monster.
I think an Xr with a more reasonable-sized screen, maybe $100 cheaper, would sell like gangbusters. I'd buy it in a heartbeat. However, it would not help Apple increase ASP, so I don't know if they're interested in doing it. So for now I'll hang onto my 7 another year and hope for a more reasonable-sized and priced X phone in 2019.
What’s more likely is that economies around the world are starting to struggle after nearly a decade of recovery and growth. China, in particular, is feeling the effects of the trade wars.
There is a plateau that computers hit a while ago. An old phone now has enough power for most users. It's time to remember the Mac again.
But across most product lines, Apple has been increasing prices without enough additional value to the user.
But across most product lines, Apple has been increasing prices without enough additional value to the user.
So they are diversifying revenue streams, meaning he’s doing the logical move. And from the sounds of it, there are other product lines coming that go beyond what we know of today. I think their board, Tim, and their financial people have a sense of how to run their company better than any of us on an anonymous message board fortunately.
iPhone XR - $699
iPhone Xs - $899
iPhone Xs Max - $999
This pricing strategy makes more sense to me.
iPhone Xs - $899
iPhone Xs Max - $999
This pricing strategy makes more sense to me.
I'm using Apple products both on mobile platform and at home. However, I also want to see Apple in a big economic trouble just because of Tim Cook's greed. It's a strange feeling though.
I support a lot of Apple products for a lot of people, and I'm seeing this alienation first-hand. Everyone has a different limit, but Apple has jumped the shark for a rather alarming number of friends, co-workers, and acquaintances, many of whom once thought they'd never leave Apple.
It's fine for Apple to charge a premium for their products, but even the people who can still afford them will consider the value proposition. And increasingly, Apple products seem like a bad value.
Problematic and faulty devices with prices that are far too high for the slapped and glued-together junk Apple is shipping.
Apple can either learn from their mistakes or see its revenue drop. 2018 is the first year where I've said enough is enough. F*** YOU, Apple.
Apple can either learn from their mistakes or see its revenue drop. 2018 is the first year where I've said enough is enough. F*** YOU, Apple.
Last edited:
Tim articulated Apple's focus on extending the time in service of Apple's devices at the last keynote. Longer service life = fewer new unit sales. But it also means a bigger platform onto which to sell services.
As a customer, I see this as a win. I would rather buy devices that are designed to last as long as possible. And for a variety of reasons, I buy most of my services from Apple already (except for ebooks/comics -> Amazon); so no loss for me there.
Last edited:
The problem is they are getting away from Steve's idea of simplicity. They now have 3 flag ship phone models and a budget model. There used to be only one iPhone model. The pricing is too high for something that loses it's value too much. Since the price is higher the loss is higher.
Agreed. The prices are unrealistic now because the competition is so good. However, people cannot complain too much about the price because it is the consumers who have brought us to this point.
Crossing fingers this is the beginning of the end for Tim Cook's era.
Last edited: