Apple Restructures Website, Separates AirPods and 'TV & Home' Into Their Own Sections

[MacRumors]

As part of a number of new product announcements and updates today, Apple restructured its website to more prominently highlight AirPods as their own product category, while creating "TV & Home," "Only on Apple," and a new "Accessories" tab.

The new menu bar looks considerably more crowded than before but highlights Apple's shifting strategy to focus on the AirPods separately from its TV and home strategies. The new "TV & Home" section highlights the Apple TV, Apple TV+, the HomePod mini, the Home app, and HomeKit supported accessories. "Only on Apple," the newest section to Apple's website, includes all of the company's own services such as Apple Music, Apple Fitness+, Apple Arcade, and more.

Article Link: Apple Restructures Website, Separates AirPods and 'TV & Home' Into Their Own Sections

 

[Apple Knowledge Navigator]

'TV & Home' category, years after the introduction of said products and services.

No wonder there's no collective vision...

 

[Schizoid]

That’s to make room for the notch.

 

[calzon65]

Apple probably believes AirPods will become a significant product line.

 

[darngooddesign]

Disappointed by the lack of a notch on their site.

 

[Detonation]

Top menu bar text looks terrible in Windows on a non 4k display, on Chrome or Edge at least.

 

[svish]

Might make it easier for some to easily identify the products apple has got to offer.

 

[xpxp2002]

Top menu bar text looks terrible in Windows on a non 4k display, on Chrome or Edge at least.

Same in Firefox. First thing I noticed, checking it from my work PC. The text is blurry and looks raster-scaled to a non-proportional smaller size.

 

[GMShadow]

Top menu bar text looks terrible in Windows on a non 4k display, on Chrome or Edge at least.

It’s bad on Firefox too.


On another note, the only way to get to the iPod Touch page now is either searching or using the bottom index section.

 

[MacFan782040]

Bringing back the dedicated store button was a good idea.

 

[BWhaler]

This menu was created by the same company that had been hiding key app functionality in elipsis menus? Pick a lane Apple.

Plus, it looks like something HP or Dell would do.

 

[Danoc]

AirPods becoming a bigger brand than the simple "Music". Interesting.

 

[coachgq]

Might make it easier for some to easily identify the products apple has got to offer.

Nah, that sounds too logical for the commenters on here.

 

[cnnyy20p]

Store section is so unnecessary. The entire web is already the store itself.

 

[_Spinn_]

Seems like Apple thinks AirPods will become big enough to warrant their own category.

 

[eatrains]

Top menu bar text looks terrible in Windows on a non 4k display, on Chrome or Edge at least.

All text looks terrible on Windows.

 

[makitango]

Uhm no pun intended, but what if you watch the website on a notched Mac now? No more AirPods?

 

[Mac Fly (film)]

Ditch redundant "Store" tab.

 

[iPadFan2010]

Not sure if anyone was buying it anyway. But wheres the link to the ipods? It used to be in music and with the update I can't find it.

 

[Regbial]

Not sure if anyone was buying it anyway. But wheres the link to the ipods? It used to be in music and with the update I can't find it.

I think you have to look it up using search... I think this really does mean the death of the iPod is imminent. ?

Maaaybe they'll redesign it with a 6.1 inch screen like the current iphones? One can only hope. ??

 

[mastercheif91]

This is a big improvement. The old website was terrible. AirPods under music? No link to go to the store to buy accessories?

 

[cnnyy20p]

iPod touch is missing!

 

[urbanman2004]

Good for you Tim Apple ?

 

[ButterF1ngers]

Apple probably believes AirPods will become a significant product line.

Already are!