I just think Apple is making a mistake by not making some low end machines.
I know many here go OMG SHOCK HORROR about anything not made from Aluminium and Unicorn Horn Dust, but in reality, it would pay them, long term to make some nice looking plastic low end machines.
You can make plastic and metal trim things still have a nice finish.
Families walk into stores in the UK, I'm not sure about the US and look at the vast, and I mean VAST array of nice, in their mind, looking PC Laptops, perhaps to buy one for the wife, or one for the kids at school. They may walk past the small Apple table, see the near £1000 price tag, and think, yeah, right, like we're going to get one of those. I could get two good spec'd windows Laptops for that price.
I know people here will disagree as many are in a different wage bracket to "normal consumers" but I can tell you, most people are not going to throw down a grand for a computer for the kids to take to school.
As the only REAL difference between a PC and a Mac these days is the OS it's running, there is no reason Apple could not make a laptop directly at the price point of a medium to low end Windows laptop and then, people may buy them, and perhaps get used to OS X and in years to come go for an iMac.